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TV Ratings: Modern Family down, SVU hits highs, Eastwick beats The Jay Leno Show

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October 22nd, 2009

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Scoreboard FOX CBS ABC NBC Uni CW
Rating: Adults 18-49 2.9/8 2.9/8 2.2/6 2.1/6 1.5/4 1.0/3
Rating: Adults 18-34 3.0/9 1.9/6 1.8/5 1.7/5 1.6/5 1.2/4
Total Viewers (million) 7.01 11.12 6.34 7.24 3.89 2.09

Note all comparisons below are against last week's preliminary (not final) numbers.

FOX and CBS tied with adults 18-49, FOX won with adults 18-34 by a wide margin and CBS won with overall viewers by a wide margin.   All comedies were off from last week both on ABC and CBS, with Modern Family down a few ticks.  You might have thought Hank could fall no further than last week's 1.6 rating with adults 18-49, but last night Hank managed a 1.5.

Criminal Minds was the night's most-watched show both with adults 18-49 and overall.   So You Think You Can Dance was down a couple of ticks from last week's 2.8 to a 2.6 and Glee went from a 3.3 to a 3.2.

NBC's Mercy was stable with a 2.0 adults 18-49 rating and Bill Gorman favorite Law & Order: SVU went up a couple of  ticks from last week's 2.7 to a 2.9 - a season high.

Eastwick beat Leno this week, but take no comfort in that Eastwick fans.   Eastwick didn't go up, Leno went down.  And a scripted hour long drama pulling a 1.7 adults 18-49 rating isn't going to stick around at ABC.

America's Next Top Model was up week to week by 13% in women 18-34 (2.6/8), 21% in adults 18-34 (1.7/6) and 4% in viewers (3.13mil) and ranked second in the hour in women 18-34 and adults 18-34, behind only Fox.

In Late-Night Local People Meters Wednesday night:

  • Conan O'Brien (0.9/4 in 18-49 in local people meters, encore) defeated CBS's Late Show (0.8/4, encore) in Nielsen's 24 local markets with People Meters.  Conan also topped Late Show in adults 18-34 (0.6/3 vs. 0.3/2).
  • At 12:35 a.m., Jimmy Fallon (0.5/3 in 18-49 in local people meters, encore) tied CBS's LATE Late Show (0.5/3, encore).  Jimmy beat Ferguson in 18-34 (0.4/2 vs. 0.2/2).

Full Details:

Time Net Show 18-49 Rating/Share Viewers (Millons)
8:00 FOX So You Think You Can Dance 2.6/8 6.77
CBS New Adventures of Old Christine 2.1/6 7.00
NBC Mercy 2.0/6 7.28
ABC Hank 1.5/5 5.84
CW America's Next Top Model 1.4/4 3.13
8:30 CBS Gary Unmarried 2.2/6 7.12
ABC The Middle 2.0/6 6.42
9:00 CBS Criminal Minds 3.6/9 13.73
ABC Modern Family 3.3/9 8.57
FOX Glee 3.2/8 7.24
NBC Law & Order: SVU 2.9/7 9.27
CW Melrose Place (R) 0.5/1 1.04
9:30 ABC Cougar Town 3.0/8 7.36
10:00 CBS CSI: NY 3.0/8 12.56
ABC Eastwick 1.7/5 4.93
NBC The Jay Leno Show 1.5/4 5.18

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Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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