via press release:
DISCOVERY’S ‘Mythbusters’ CONTINUES TO RESONATE WITH MEN
ON WEDNESDAY NIGHTS(Silver Spring, Md) – The October 28, 2009 premiere episode of Mythbusters, Greased Lightning, was the #1 ad-supported cable program in its time slot (9-10 PM ET/PT) for Men 18-49. Additionally, Mythbusters was the #3 non-sports, cable telecast among Men 25-54 and Men 18-49 in delivery and ratings and was the #2 ad-supported cable program in its time slot for Men 25-54, and #3 for Persons 25-54. The episode exceeded the 4Q08 Wednesday 9-10PM time slot with double-digit gains in key demos – Persons 25-54 (42.7%) / Men 25-54 (39.2%) / Women 25-54 (49.8%) / Persons 2+ (29.7%).
For the night, Discovery Channel was the #3 primetime ad-supported cable network for Men 18-49 delivery and #4 for Men 25-54. It also ranked #5 for Persons 25-54.
Source: Nielsen. Live+SD.
Glad to see Mythbusters doing well. It really is an awesome show
I’m glad MythBusters is doing well… I sorta hope they don’t just go for the explosions every single time. It seems like that’s all they ever do nowadays?
I enjoyed this week. The grease fire stuff was great. And who wouldn’t want to see what happens when you shoot cheese out of a cannon.
I worry they’ll run out of ideas; by now most of the ‘old guard’ fables have been studied…surely tons more await.
I’d like to see some more practical things like which wall-type does the best job on a home: concrete, concrete+styrofoam, or “other”.
They don’t go boom, but they’re important in their own way, and there’s *always* a reason to explode things in the future.