NFL on FOX Sets Doubleheader Audience Record

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.


via press release:


FOX Sports kicked off an extraordinary week on Sunday (10/25) with the most-watched NFL Doubleheader in FOX history. Sunday’s WEEK 7 twin-bill averaged a remarkable 14.1/29 and 23.5 million viewers, which sets a new audience record. FOX’s previous high of 22.9 million was set on 11/12/95 (led by a 49ers/Cowboys national game).  Sunday’s 14.1/29 average rating makes this FOX’s third highest-rated NFL doubleheader ever.

Sunday’s Doubleheader was kick-started by a record-setting (rating & viewership) 11.4/25 (18.5 million viewers) regional window in which most markets saw Vikings-Steelers. The national game, led by Atlanta-Dallas, earned a 16.8/32 (28.4 mill.), the highest NFL rating on any network this season and FOX’s most-watched Sunday NFL game in 13 years. Season-to-date, FOX continues to experience its strongest start ever, up +14% over last year in rating (11.4/24 vs. 10.0/21) and +18% on average audience (18.8 mill. vs. 15.9).

blog comments powered by Disqus