To Jon Gosselin’s (and Gossip Girl’s) ratings chagrin, Kate (and TLC) doesn’t need him
While still way,way off the record-breaking ratings of Jon & Kate Plus 8’s season premiere in May that averaged 9.8 million, la familia Gosselin, or at least Kate Gosselin, have rebounded from ratings lows. The viewer numbers have doubled in recent weeks from the lows where the Gosselins were averaging less than 2 million viewers.
Monday night’s special, Kate: Her Story averaged nearly 3.8 million viewers and a 1.7 adults 18-49 rating.
In head-to-head competition at 9pm on Monday night, Kate: Her Story dominated The CW’s Gossip Girl in most ratings categories and as ratings supplier extraordinaire “Travis Yanan” noted, Kate and TLC hit The CW’s Gossip Girl where it hurts: with CW’s target demo of Women 18-34.
Maybe Gossip Girl should be looking to stunt-cast Jon Gosselin:
|Show||Date||Viewers (millions)||HH Rating/Share||18-49 Rating/Share||W18-34 Rating/Share|
|KATE: HER STORY||2-Nov-09||3.795||2.6/4||1.7/4||2.6/6|
All ratings are Live viewing plus same day DVR viewing