Univision and Todobebe Announce Season 2 of Viva La Familia

Categories: Network TV Press Releases

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November 9th, 2009

via press release:

Univision and Todobebe Announce Season 2 of Viva La Familia

Popular Family TV Show Returns to the Airwaves in November

MIAMI, Nov. 9 /PRNewswire/ -- Univision, the country's premier Spanish-language television network and Todobebe Inc., the leading multi-media company dedicated to the adventures of parenting, announced today the much anticipated return of the popular Family TV show " Viva la Familia! de Todobebe" (Hooray for Families! from Todobebe) on November 21st.

The Emmy nominated one-hour program, broadcast each weekend, mixes humor, entertainment, "reality" segments, interactivity, and lots of surprises for families. The show's Fairy Godmother "Mi Hada Madrina" makes dreams come true for deserving viewers, Todobebe experts come to the rescue to help parents with real life problems uncovered by hidden cameras, and the father's perspective is captured with comedy and adventure in "El Papi". The studio comes alive with wholesome fun for the whole family - talented children performers, the always-humorous Telebebela (baby Telenovela), and a new cooking segment!

Megastar actress and mother of two, Aracely Arambula returns as co-host and co-executive producer for the initial shows taping from Mexico. Acclaimed parenting author, mother of two and founder of Todobebe, Jeannette Kaplun will also be returning as a co-host of the show, along with a list of visiting guest stars including Geraldine Bazan, Jose Jose and his family, Miguelito, Edith Gonzalez and many more.

Season 1 stars included NY Yankee Alex Rodriguez, Cristian de la Fuente, multiple Grammy award winner Juanes, Ana Barbara, Leticia Calderon, Victoria Ruffo, Enrique Iglesias, Salma Hayek, Lupillo Rivera, Pepe Aquilar and Eduardo Yanez.

Univision and Todobebe are also partnered together through Univision Radio where Todobebe and Viva La Familia talents provide fun and helpful tips and content for moms and families on the go.

"We're very excited to be bringing our viewers a second fun-filled season of 'Viva la Familia! de Todobebe' on Univision," said Otto Padron, senior vice president of programming and promotions, Univision Network. "This program provides informative and entertaining content for Hispanic families and we have many more wonderful surprises in store for the second season."

According to Gillian Sandler, CEO of Todobebe: "Our partnership with Univision brings reach to millions of families, changes lives, and combines miracles, humor, inspiring moments, and education. For advertisers, it is the opportunity to participate directly in the entertainment experience, bringing their products closer to mothers within an uplifting and family friendly context."

About Todobebe, Inc.

Founded in 1999, Todobebe (www.todobebe.com) Inc is a global media company dedicated to the adventures of parenting. Its core branded properties include "Todobebe" or "All things Baby", and "Viva La Familia" or "Hooray for Family", and provide the best in family entertainment and expert advice to millions of Spanish speakers worldwide through proprietary national broadcast TV formats and libraries, radio content, digital community and content properties, promotions, consumer research, and licensing. Over the last decade, the company has pioneered 360 degree branded entertainment opportunities for Fortune 100 consumer advertisers and produced over 150 episodes and hundreds of short form packages, including top rated prime time specials, and Emmy nominated weekly daytime shows dedicated to the parenting/family genre. Broadcast partners have spanned U.S., Mexico, Colombia, and Central America and included Univision, Televisa, Caracol, Albavision, and Telemundo-NBC. Its parenting website properties are the leading destination worldwide for Spanish speakers expecting and raising children 0 to 5 years old.

About Univision Communications, Inc.

Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 95% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 85% of U.S. Hispanic Households; Galavision, the country's leading Spanish-language cable network; Univision Television Group, which owns and operates 64 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 68 radio stations in 16 of the top 25 U.S. Hispanic markets and 5 stations in Puerto Rico; and Univision Interactive Media, which includes www. univision.com, the premier Spanish-language Internet destination in the U.S., and Univision Movil, the industry's most comprehensive Spanish-language suite of mobile offerings. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa's pay television channels in the U.S. Univision Communications has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit www.Univision.net

Source: Todobebe, Inc.

 
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