Nielsen Ratings notes for Monday’s One Tree Hill and Gossip Girl

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ONE TREE HILL

Since like a bonehead I initially forgot to include Gossip Girl in the data table for Monday’s overnight report, I figured I would just post these ratings notes separately.  This is not a press release from the CW, rather just an FYI on the night, though some/all of it might wind up issued in a release later:

ONE TREE HILL: matched season highs in total viewers (2.67mil) and women 18-49 (1.8/4) and delivered 2nd best of the season in adults 18-34 (1.6/4-tie), women 18-34 (2.5/6), adults 18-49 (1.2/3-tie).

ONE TREE HILL was up vs. last week by 9% in women 18-34, 7% in adults 18-34, 13% in women 18-49, 9% in adults 18-49 and 15% in total viewers.

GOSSIP GIRL improved by double-digits over last week: 17% in women 18-34 (2.7/7), 21% in adults 18-34 (1.7/5), 19% in women 18-49 (1.9/4), 20% in adults 18-49 (1.2/3) and 17% in total viewers (2.31mil).  GG was on par with its season average in adults 18-34 and adults 18-49, and above its season average in total viewers.

GG built on OTH by 8% in women 18-34, 6% in adults 18-34 and 6% in women 18-49.

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