truTV scores biggest audience ever (2.2 million) with season premiere of Operation Repo
via press release:
Season Premiere of Operation Repo Watched by 2.2 Million Viewers,
truTV’s Biggest Audience Ever for a Series Telecast
truTV continued to ride a ratings tidal wave last night as the network’s fifth-season premiere of Operation Repo scored truTV’s biggest audience ever for a series telecast. Watched by more than 2.2 million viewers and 1.6 million households, the popular series showed growth when compared to the fourth-season premiere.
“Operation Repo is one of those hit shows that just keeps building its audience season after season,” said Marc Juris, executive vice president and general manager of truTV/IN SESSION. “Last night’s record-setting premiere has set the stage for a successful launch tonight of our newest original series, Full Throttle Saloon.”
truTV’s Operation Repo Fifth-Season Premiere Ratings Highlights:
- Last night’s fifth-season premiere of the hit series Operation Repo scored truTV’s biggest audience ever for a series telecast among viewers (2,212,000) and households (1,614,000).
- Compared to the fourth-season premiere of Operation Repo in June 2009, the fifth-season premiere was up 11% among households and 3% among adults 18-34. It was also up slightly among viewers (2,212,000 vs, 2,204,000).
- Operation Repo’s fifth-season premiere also yielded strong growth for truTV over the same time period last year, with viewers up 52%, households up 63%, adults 18-34 up 43%, adults 18-49 up 43%, adults 25-54 up 52%, men 18-34 up 35%, men 18-49 up 42% and men 25-54 up 39%.
- The show ranked second in its time period among cable entertainment programs in delivery of viewers and households, as well as adults 18-34 (627,000); adults 18-49 (1,264,000); adults 25-54 (1,175,000), men 18-49 (716,000) and men 25-54 (682,000). It also ranked third in its time period among cable entertainment programs in delivery of men 18-34 (316,000).
truTV is television’s destination for real-life stories told from an exciting and dramatic first-person perspective. Currently seen in 91 million U.S. households, the 18-year-old network is enjoying its best deliveries ever in key demographics. truTV features high-stakes, action-packed originals that give viewers access to places and situations they can’t normally experience. truTV’s primetime fan favorites include the original series Black Gold, Operation Repo, The Smoking Gun Presents… and Forensic Files. During the daytime, the channel features expert trial coverage under the name IN SESSION.
Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.