via press release:
A Job From Hell, A Voice From the Dead:
Dirty Jobs and GHOST LAB Add Up to Big Tuesday Numbers for Discovery
- Two Hit Series Score Big in Household and See Gains in Key Demos -
On November 10, 2009, the 9PM premiere telecast of Dirty Jobs was the #3 primetime cable telecast among M25-54 (1.36 AA%) and #5 among P25-54 (1.03 AA%) in delivery and ratings. The 9-10PM Dirty Jobs was the #1 non-sports, cable program in it's time slot, 9-10P, on Tuesday evening for M18-49 (#2 cable program behind the 2009 World Series of Poker on ESPN). Discovery channel was the #4 primetime ad-supported cable network for M25-54 delivery (#6 for P25-54). Discovery also ranked within the top ten for P18-49 (#5) and M18-49 (#3).
This week's premiere of Dirty Jobs exceeded the 4Q08 time slot (TUE 9-10PM), with double-digit gains in key demos - P25-54 (21.1%) / M25-54 (25.9%) / W25-54 (12.6%) / P18-49 (30.2) / P2+ (21.4%).
The 10PM premiere of GHOST LAB finished at #14 for cable telecasts among P25-54 (0.79 AA%) during primetime, with double-digit gains in key demos - P25-54 (37.1%) / M25-54 (11.4%) / W25-54 (89.4%) / P18-49 (53.4) / P2+ (31.5%).
GHOST LAB also had significant gains in key female demos - W18-49 (115.5%) / W18-34 (100%) vs. it's 4Q08 time slot (10-11PM). It was #8 in it's time slot among M18-49 (#9 among M25-54).
All-new episodes of Dirty Jobs and GHOST LAB will premiere next Tuesday, November 17 at 9PM ET/PT and 10PM ET/PT, respectively.
For more information on both series, visit: press.discovery.com.
good for dirty jobs, as for ghost lab, a feeble attempt to rip off ghost hunters (the only “paranormal” show worth watching)
It’s hard to believe Discovery also runs the Science Channel. I’d love to see a Science Channel program which just consisted of analysing the week’s crop of cable paranormal shows. It’d be like James Randi meets Joel McHale’s Talk Soup.
@ nick…Ghost Hunters & Ghost Lab both have Mike Rowe voice overs…lol.
TVBTN trivia: Mike Rowe is the neighbor of TVBTN West.
Bill, great piece of trivia there! I <3 Mike Rowe
Rowe's got a website going now called MikeRoweWorks dot com, or something like that. I think it was launched on Labor Day. It's great stuff, going beyond entertainment to create some networking opportunities for the Dirty Jobbers out there across the land.
clutz, and I can report that Mike, paid Ford advertising spokesman that he is, parks his new Ford crossover on our street, and moves it every other week to escape the street sweepers like everybody else!
^I was hoping for some juicy tidbit, like he actually drives a Toyota
Bonus tidbit for Holly, the man has walked by my office window countless times in the years we have lived in this house, and I can count the number of times he has not had a cell phone to his ear on one hand
Next endorsement: Verizon