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Lopez Tonight does better than Seinfeld reruns for TBS, now what?

Categories: Late Night TV Ratings

Written By

November 13th, 2009

George-Lopez

In its Monday premiere, TBS' George Lopez show, "Lopez Tonight" averaged 1.7 million viewers on TBS (3.2 million total including the simulcast on TNT and truTV).    The simulcast across multiple networks was only for the premiere. On Tuesday, it dropped down to 1.4 million, Wednesday it hit a TBS high with 2 million viewers and Thursday it hit is low with 1.3 million. James Hibberd has some analysis on week 1 and suggests the show is holding up OK.

By way of comparison to what TBS was airing from 11p-12A last week:

Monday 11p : "My Name is Earl" (1.166 million)

Monday 11:30p "My Name is Earl" (981,000)

Tuesday 11p:  "Seinfeld" (931,000)

Tuesday 11:3op: "Seinfeld"  (1.045 million)

Wednesday 11P: Seinfeld (1.135 million)

Wednesday 11:30p Seinfeld (942,000)

Thursday 11p: "Seinfeld" (843,000)

Thursday 11:30p Seinfeld (926,000)

The good news is it easily bested 10+ year old "Seinfeld" reruns and  "My Name Is Earl" reruns  in a heavily promoted first week.   If  "Lopez Tonight"  improves or merely retains the margins it held over reruns in the first week a couple of months down the road, TBS will surely claim success.    But I wouldn't be looking for any press releases from TBS declaring George Lopez the new king of late night.

(128) Comments - Add Yours!

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  1. Kyle

    Well hold on lets wait a little bit!!!!

  2. Roland

    Do you have the list of numbers for Daily Show, Colbert, Tonight Show, Late Show? I’m curious how this affected other viewerships, if it did at all.

  3. Roland, click the Late Night link in the white nav bar above. The NBC press releases contain ratings for all of those shows.

  4. Roland

    Alright, the last NBC press release is for last week–so we’ll have to wait for next thursday’s release to see where Lopez pulled his audience from?

  5. we won’t have any data to do any viewer comparisons to NBC/CBS late night shows until next Thursday but in local people meter markets with adults 18-49, it didn’t have any noticeable impact. I’ll see Daily Show viewer #s on Tuesday and post on it if there is any noticeable difference.

  6. Jeremy

    Personally, I don’t find the guy funny, but as long as the show does better than what they had before in those timeslots, then they should by all means keep it.

  7. Roland

    hmm that’s interesting.. thanks robert!

  8. 0megapart!cle

    Although I’m sure it is significantly more expensive than 10 year old Seinfeld reruns.

  9. rossellini11

    about time we been waiting for a show like this for a while after all this time i’m sure we won’t let him down, we will be there every night. viva la raza cabrones y no me lo abandonen haganse presente Latinos Y recuerden este es solo el comienzo.

  10. George Lopez is a very funny and a talanted actor. Anything he does is packed with crazyness and I find myself always laughing. I support everything that Mr. Lopez has done in his career. I really do think that whatever Mr. Lopez decides to do in his life that poeple will benefit from him no matter what he does. If by chance when I’m channel surfing and I run across one of his shows. I stop and watch it no matter what. And as far as the last comment left here I dido that comment(viva la raza cabrones y no me lo abandonen haganse presente Latinos Y recuerden este es solo el comienzo). Comment by rossellini11 above November 13 2009 At 7:07 pm

    Thanks Thaddeus

    ps Conan you’re weeeeeeeeeeeak.

  11. sylvia Garcia

    We enjoyed watchng your George Lopez show. We were very proud to hear about you hosting a talk show and were anticipating watching it as a family because you are the first Latino to host a late night talk show. However, we were disgusted by the vulgar words in Spanish and the content of your conversations with your guests and the dancers in the background. We could not continue and will not watch it as a family.

    We feel that your show could be very successful without the filthy language and Rated X conversations beccause you are extremely humourous and we can relate to your comedy.

    You bring shame to our Latino culture.

    PS: Consider yourself on the leva!

  12. Samantha

    Uh, Sylvia, it’s not the ’70s anymore; late night shows, especially cable late night shows, are not family friendly. And if you knew anything about George Lopez you would know his stand up was not family friendly.

  13. sylvia Garcia

    Samantha: Late nite shows are at 11:00 pm. The one that I was commenting on came on at 8:00 pm. He was talking about masturbating and using foul language. Therefore, it should be aired after 11:00 pm. I still believe he could be classier because he’s competing with Jay Leno, Conan and other guys but even they would not be allowed to use such language.

    I know we’re not in the 70′s but I think he still brings shame to our Latino culture.

  14. Samantha

    It does air at 11:00PM Eastern time. I take it you live in the Pacific time zone and were watching the east coast feed.

  15. Lizardman

    Unfortunately out here on the West Coast if you have a satellite package like Dish Network a lot of the networks like TBS and USA are shown two or three hours earlier than Eastern time. Therefore 11PM on the East Coast will be 8 or 9 out West.

    So if you have a hard R or M rated programs they will be dropping right in the middle of prime time family viewing.

    Lizard

  16. Samantha

    And while I didn’t watch the show nor do I care to, I imagine it had a box in the top lefthand corner of the screen at the beginning of the show, and after each commercial break with the show’s rating, TV-14 DL according to my Tivo. That should’ve been a clue right there that it wasn’t going to have “classy language”.

  17. Lizardman

    No children left at home for me so I am not really bothered by that. But I do understand sylvia’s consternation.

    Lizard

  18. Roland

    So I have a question, as it seems as if Lopez will draw a huge latino audience. Which shows did he draw you away from? Was it english shows, telenovelas, or something else?

  19. BlueLick

    Lopez Tonight is way better than the broadcaster’s late night shows. I just can’t watch it everyday but its a good start so far and once Lopez gets a regular following it should be getting 2 million viewers every night.

    I really like what TBS has been doing aggressively with Late Night lately they just need Match Game like somebody said before somewhere else.

    I haven’t seen Chelsea Lately in a while but she has a very good late night show and I wonder if her ratings are closer to George’s now?

  20. Geroge Lopez is Man…he’s might have his own show and his Own Fame but He Can’t Outwitted Us?, No.

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