via press release:
‘Days Of Our Lives' EQUALS ITS HIGHEST WOMEN 18-49 RATING IN 11 MONTHS AND ITS TOP WOMEN 18-34 RESULT IN 10 MONTHS
FOR THE NOVEMBER 16-20 WEEK, 'DAYS' TIES FOR #1 IN THE VALUABLE WOMEN 18-34 DEMO
THIS SEASON, 'DAYS' IS GENERATING ITS BIGGEST AUDIENCES IN WOMEN 18-49 AND TOTAL VIEWERS IN THREE YEARS
'DAYS' IS DELIVERING THE SEASON'S BIGGEST YEAR-TO-YEAR GAINS FOR ANY MAJOR-NET DAYTIME SERIES IN TOTAL VIEWERS AND WOMEN 18-49
UNIVERSAL CITY, Calif. – November 30, 2009 – For the week of November 16-20, "Days Of Our Lives" (1.4 rating, 9 share among women 18-49, 1.1/7 among women 18-34) ranked #2 among network daytime series in women 18-49 rating and tied for #1 in the women 18-34 demo. "Days" matched its highest women 18-49 rating in 11 months (since the week of December 8-12, 2008) and tied its highest women 18-34 rating in 10 months (since the week of January 12-16).
Compared with the same week last year, "Days" was up 15 percent last week in women 18-49 viewers (946,000 vs. 820,000), 24 percent in women 25-54 (1.064 million vs. 855,000) and 16 percent in total viewers (3.1 million vs. 2.7 million).
Season to date, "Days" is tied for #2 in both the women 18-49 race and the women 18-34 category.
"Days" is delivering its biggest audiences at this point in the season in three years in women 18-49, women 25-54 and total viewers.
Season to date, "Days" is up 10 percent in women 18-49 (987,000 vs. 901,000), up 14 percent in women 25-54 (1.075 million vs. 946,000) and up 14 percent in total viewers (3.1 million vs. 2.7 million). "Days" is generating the biggest year-to-year gains for any daytime series on any major network in total viewers and women 18-49 viewers.
Ratings reflect "live plus same day" data unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."
Days is coming after you, B&B…
it wont be long before days takes the #2 spot from B&B and the#1 spot from y&r in women 18-49 demo dayys is at its best in some time and with louise sorel chrystal chappel and wally kruth its only going to even get higher in the ratings i hope nbc knows it has a gem ratings goldmine on its peacock lineup and that the sand will continue to flow for many years to come keep the great work up corday&company
I like Days a lot (GH, BB, and OLTL are my soaps!). Glad its going well…Where are the November 16-20 ratings?!
yeah adam where are they i cant finf them anaywhere and now its time to bring deidre and drake back as john & marlena and days would take the#1 spot from y&r in households and the all important 18- 49 demo
Good story equals good ratings. That simple.
DAYS IS ON FIRE!
NBC should not only renew it but make a new soap to be built right behind it. Now would be the best time to do that while DAYS is clicking on all cylinders.
I heard they were putting Real housewives… reruns after days in the New York market and other. Maybe they will change their minds and put a fresh new soap their.
Very encouraging sign for the show, NBC has been giving them the business to produce and do make money or their gone in a year or two. It also helps that Allison Sweeney is on the network’s better primetime shows and in the middle of their biggest story line. Forget Jay, Allison might just save NBC.
Sweeney ought to be put to work between BL shows with a Prime Time weekly soap as a recap of the past weeks’ Days story. Perhaps run it 2 weeks behind the daytime show, recapping all the best scenes. She and James Scott could host, introducing each scene, somewhat like the spots they show now during commercial breaks. It would bring prime timers to daytime, and daytimers to primetime, without spoiling current show plots, or running these daytime stars ragged.Spots could be recorded on set, and handed over to writers and editors to fine tune and edit.