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TV Ratings Sunday: Football Wins, Oprah's Christmas Rates Below Brothers & Sisters

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December 14th, 2009

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Due to the nature of live sports programming the ratings for NBC (Sunday Night Football) and CBS (NFL overrun) are approximate and subject to significant revisions in the final numbers. See below for more information on these Fast Affiliate Ratings.

Scoreboard NBC CBS ABC FOX Uni
Adults 18-49: Rating/Share 5.7/15 2.9/7 2.8/7 2.5/6 0.8/2
Adults 18-34: Rating/Share 4.8/14 1.9/5 2.1/6 2.8/8 0.8/2
Total Viewers (million) 15.743 12.270 10.247 5.609 2.141

Of course, Sunday Night Football & NBC won the Sunday night ratings as usual, as NBC averaged a 5.7 adults 18-49 rating on the night, far ahead of second place CBS' 2.9 rating, which was itself boosted by an NFL overrun. ABC's Christmas In the White House special did a 2.8 adults 18-49 rating, lower than the season average for Brothers & Sisters (of 3.17).

NBC’s Sunday Night Football Game 14: Eagles vs. Giants delivered a 7.0 adults 18-49 rating/17 share from 830-11p, on par with last week’s Game 13 (Vikings vs. Cardinals) which posted a 6.8/16 in the Fast Nationals before rising to a 7.8/19 from 8:31-11:16p in the Finals.

Against a close SNF game with popular teams and no NFL overrun, the Fox line up suffered compared to their last original telecasts on 11/29. The Simpsons was down 23% to a 3.2 adults 18-49 rating. The Cleveland Show fell 9% to a 3.0 rating. Family Guy dropped 14% to a 3.8 rating. American Dad was down 6% to a 3.1 rating.

ABC's Extreme Makeover: Home Edition was up 3% from last week to a 3.1 rating.  CBS' lineup was a jumble with the NFL overrun, you can see the preliminary half hours in the table below, but making comparisons is a bit difficult until the final ratings are out this afternoon.

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 CBS NFL overrun / 60 Minutes 6.7 19 22.330
NBC Football Night In America 2.3 7 7.242
ABC America's Funniest Home Videos 1.9 5 7.971
FOX Brothers 1.1 3 3.350
7:30 CBS 60 Minutes 3.7 10 16.679
NBC Football Night In America 3.6 10 10.000
ABC America's Funniest Home Videos 2.4 7 9.393
FOX Brothers 1.0 3 2.811
8:00 NBC Football Night In America 5.0 13 14.001
FOX The Simpsons 3.2 8 7.106
CBS 60 Min./ The Mentalist (repeat) 2.5 7 12.499
ABC Extreme Makeover: Home Edition 2.5 7 8.970
8:30 NBC Sunday Night Football: Philadelphia v. NY Giants 7.1 17 20.122
FOX The Cleveland Show 3.0 7 6.517
ABC Extreme Makeover: Home Edition 2.9 7 9.599
CBS The Mentalist (repeat) 1.8 4 9.050
9:00 NBC Sunday Night Football: Philadelphia v. NY Giants 6.7 16 19.127
FOX Family Guy 3.8 9 7.676
ABC Extreme Makeover: Home Edition 3.4 8 10.907
CBS Mentalist / Cold Case 2.0 5 10.067
9:30 NBC Sunday Night Football: Philadelphia v. NY Giants 7.0 16 19.276
ABC Extreme Makeover: Home Edition 3.5 8 11.465
FOX American Dad 3.1 7 6.193
CBS Cold Case 1.9 5 9.801
10:00 NBC Sunday Night Football: Philadelphia v. NY Giants 7.0 17 17.745
ABC Christmas at the White House: Oprah Primetime Special 2.9 7 11.847
CBS Cold Case / Criminal Minds (repeat) 2.3 6 9.845
10:30 NBC Sunday Night Football: Philadelphia v. NY Giants 7.3 19 18.426
ABC Christmas at the White House: Oprah Primetime Special 2.8 7 11.821
CBS Criminal Minds (repeat) 2.0 5 7.886

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You can see TV ratings from other recent Overnight ratings reports here.

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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