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TV Ratings Sunday: Football Outshines The Sound of Music

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Written By

December 28th, 2009

Due to the nature of live sports programming the ratings for NBC (Sunday Night Football) CBS  and FOX (NFL overruns) are approximate and subject to significant revisions in the final numbers. See below for more information on these Fast Affiliate Ratings.


Scoreboard NBC CBS FOX ABC Uni
Adults 18-49: rating/Share 4.9/13 3.1/8 1.6/4 1.5/4 1.0/3
Adults 18-34: Rating/Share 3.7/12 2.1/7 1.5/5 0.9/3 1.0/3
Total Viewers (million) 13.54 14.95 3.64 6.41 2.50

NBC took the night with adults 18-49 with the Sunday Night Football game featuring the Dallas Cowboys vs. Washington Redskins and CBS fueled by a lengthy block of overrun (approximately 53 minutes) from the late afternoon national NFL game had the most total viewers for the night.

Details:

Time Net Show 18-49 Rating/Shr Viewers (Millons)
7:00 CBS NFL Overrun 6.7/20 23.71
NBC Football Night In America 2.2/6 6.46
ABC Movie: The Sound of Music (R) 1.0/3 4.76
FOX Brothers 0.8/2 2.34
7:30 FOX Brothers 0.6/2 1.89
8:00 NBC Football Night in America/Sunday Night Football 5.2/14 14.42
CBS 60 Minutes 2.5/7 14.61
FOX The Simpsons (R) 1.8/5 4.16
ABC Movie: The Sound of Music (R) 1.6/4 6.485
8:30 FOX The Cleveland Show (R) 2.0/5 4.20
9:00 NBC Sunday Night Football 6.2/16 17.37
FOX Family Guy (R) 2.5/6 5.08
ABC Movie: The Sound of Music (R) 1.9/5 7.29
CBS Movie: Jesse Stone: Thin Ice (R) 1.5/4 11.16
9:30 FOX American Dad (R) 2.0/5 4.16
10:00 NBC Sunday Night Football 5.8/16 15.91
ABC Movie: The Sound of Music (R) 1.7/5 7.10
CBS Movie: Jesse Stone: Thin Ice (R) 1.6/4 10.31

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You can see TV ratings from other recent Overnight ratings reports here.

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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