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Cable News Ratings for Monday, December 28, 2009

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December 29th, 2009

Live + Same Day Cable News Daily Ratings for December 28, 2009

P2+ Total Day
FNC – 1,122,000 viewers
CNN – 487,000 viewers
MSNBC –349,000 viewers
CNBC – 187,000 viewers
HLN –308,000 viewers

P2+ Prime Time
FNC – 1,887,000 viewers
CNN – 651,000 viewers
MSNBC –628,000 viewers
CNBC – 144,000 viewers
HLN –725,000 viewers

25-54 Total Day
FNC –291,000 viewers
CNN –123,000 viewers
MSNBC –101,000 viewers
CNBC – 54,000 viewers
HLN- 127,000 viewers

25-54 Prime Time
FNC – 502,000 viewers
CNN – 150,000 viewers
MSNBC –158,000 viewers
CNBC – 57,000 viewers
HLN – 269,000 viewers

35-64 Total Day
FNC – 546,000 viewers
CNN – 204,000 viewers
MSNBC – 170,000 viewers
CNBC – 87,000 viewers
HLN - 168,000 viewers

35-64 Prime Time
FNC –543,000 viewers
CNN – 266,000 viewers
MSNBC –304,000 viewers
CNBC – 77,000 viewers
HLN –344,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 802,000 viewers (199,000) (421,000)
American Morning- 231,000 viewers (74,000) (119,000)
Morning Joe- 341,000 viewers (110,000) (191,000)
Squawk Box- 154,000 viewers (56,000) (105,000)
Morning Express w/ Meade- 223,000 viewers (113,000) (156,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 1,896,000 viewers (494,000) (972,000)
Situation Room—696,000 viewers (165,000) (256,000)
Hardball w/ C. Matthews—566,000 viewers (140,000) (244,000)
Fast Money —264,000 viewers (70,000) (92,000)
Prime News —274,000 viewers (111,000) (169,000)

6PM – P2+ (25-54) (35-64)
Special Report with Bret Baier – 1,923,000 viewers (515,000) (979,000)
Situation Room—576,000 viewers (109,000) (229,000)
Ed Show—539,000 viewers (127,000) (233,000)
Mad Money—a scratch w/107,000 viewers (a scratch w/40,000) (56,000)
Prime News – 220,000 viewers (86,000) (147,000)

7PM - P2+ (25-54) (35-64)
The Fox Report W/ Shep – 1,747,000 viewers (476,000) (754,000)
CNN Tonight – 562,000 (144,000) (256,000)
Hardball w/ C. Matthews – 479,000 viewers (111,000) (197,000)
Kudlow Report – 126,000 viewers (a scratch w/36,000) (57,000)
Issues– 431,000 viewers (159,000) (227,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 2,502,000 viewers (697,000) (1,170,000)
Campbell Brown – 609,000 viewers (154,000) (238,000)
Countdown w/ K. Olbermann – 807,000 viewers (205,000) (388,000)
Cruise Inc. – 216,000 viewers (75,000) (113,000)
Nancy Grace – 1,041,000 viewers (404,000) (507,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 1,788,000 viewers (444,000) (790,000)
Larry King Live —687,000 viewers (154,000) (277,000)
Rachel Maddow Show —684,000 viewers (148,000) (334,000)
Bio: Home Depot— 149,000 viewers (64,000) (78,000)
Joy Behar- 691,000 viewers (206,000) (301,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta —1,352,000 viewers (358,000) (549,000)
Anderson Cooper 360 — 658,000 viewers (143,000) (283,000)
Countdown w/ K. Olbermann – 393,000 (121,000) (190,000)
Bubble Decade – a scratch w/66,000 viewers (a scratch w/33,000) (a scratch w/38,000)
Nancy Grace –498,000 viewers (221,000) (255,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor —878,000 viewers (234,000) (384,000)
Anderson Cooper 360 — 402,000 viewers (150,000) (212,000)
Rachel Maddow Show —280,000 viewers (111,000) (141,000)
Mad Money – a scratch w/42,000 viewers (a scratch w/13,000) (a scratch w/21,000)
Showbiz Tonight-- 260,000 viewers (116,000) (160,000)

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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