CBS Heads Into The New Year #1 In Primetime, Late Night and Daytime (in viewers)

Categories: Network TV Press Releases

Written By

January 5th, 2010

via press release:

CBS HEADS INTO THE NEW YEAR #1 IN PRIMETIME, LATE NIGHT  AND DAYTIME

CBS Number One in Viewers in 14 of First 15 Week's of the Season

 Dave and Craig Pace Late Night

 "The Price is Right," Daytime's Number One Show and "The Young and The Restless" Keep CBS Daytime on Top

CBS enters 2010 as the number one network in primetime, late night and daytime, according to Nielsen most current ratings through Jan. 3.

 

            With this week's win in viewers, CBS has now placed first in 14 of the season's 15 weeks.  The Network is averaging 11.60 million viewers, nearly 2.5 million more than second-place ABC.

For the season, CBS is Number One in viewers on four nights (Tuesday, Wednesday, Thursday, Friday).  The Network has five of the top 10 and 12 of top 20 programs.  CBS has the top four scripted programs and seven of the top 10 (NCIS, THE Mentalist, NCIS: LOS ANGELES, CSI, Criminal Minds, Two and a Half Men and The Big Bang Theory).

NCIS is the number one prime program averaging 20.6 million viewers, Two and a Half Men is the top comedy averaging 14.6 million viewers (The Big Bang Theory is first in adults 18-49), NCIS: LOS ANGELES is the number one new series averaging 16.8 million viewers and THE Good Wife is the number two new series with an average of 13.7 million viewers. 

In late night, Late Show with DAVID LETTERMAN leads "The Tonight Show" (4.22m vs. 2.55m) compared to trailing by -20% last year (4.00m vs. 5.03m).   

LATE Late Show with CRAIG FERGUSON has a +39% advantage in viewers over "Late Night with Jimmy Fallon" (1.95m vs. 1.40m) compared to trailing by

 -4% last year (1.91m vs. 1.98m). 

CBS daytime has been number one for 1,081 of the last 1,083 weeks with and against regular schedules led by THE PRICE IS RIGHT, daytime's number one program, and THE YOUNG AND The Restless, the top-rated daytime drama for 1,095 consecutive weeks.  THE YOUNG AND The Restless is also up in all key women demographics versus last season (W18-34, W18-49 and W25-54).

            For week 15 in viewers:  CBS (8.26m), FOX (7.34m), ABC (6.43m) and NBC (5.09m).  Season-to-date, CBS is first (11.60m), ahead of ABC (9.12m), FOX (8.70m) and NBC (7.67m). 

            For the week in households:  CBS (5.2/09), FOX (4.2/07), ABC (3.8/06) and NBC (3.2/05).  In households, season-to-date, CBS is first (7.2/12), ahead of ABC (5.7/09), FOX (5.2/08) and NBC (4.8/08). 

CBS top programs of the week:  #4 60 Minutes (14.84m), #6 NCIS (R) (12.87m), #9 Two and a Half Men (R) (11.09m), #10 Criminal Minds (R) (11.06m), #12 CSI: NY (R) (10.86m), #16 The Big Bang Theory (R) (9.94m), #17 NCIS – SUNDAY SPECIAL (R) (S) (9.91m), #18 THE KENNEDY CENTER HONORS (S) (9.63m), #19 CSI: MIAMI (R) (9.49m), #24 THE Mentalist SPECIAL – 12/31 (R) (S) (7.95m), #26 COLD CASE (R) (7.66m), #27 CSI: CRIME SCENE INVESTIGATION SPECIAL – 12/31 (R) (S) (7.21m), #29 COLD CASE 10PM SPECIAL (R) (S) (6.87m) and #30 48 Hours Mystery (6.50m).

National Nielsen Rank for Demographic: PER2+ for 12/28/2009 - 1/3/2010

                                                                                                            Persons 2+ (000)

1.         NBC Sunday Night Football              Bengals vs Jets            NBC    16333

2.         Allstate Sugar Bowl        Florida vs Cincinnati           (S)       FOX    15533

3.         Desperate Housewives                                                            ABC    15349

4.         60 Minutes                                                                         CBS    14844

5.         Sunday Night NFL Pre-Kick                                                  NBC    14161

6.         NCIS                                                                           (R)       CBS    12870

7.         Rose Bowl-Post Game                                                (S)       ABC    11906

8.         The OT                                                                                    FOX    11514

9.         Two and a Half Men                                       (R)       CBS    11088

10.       Criminal Minds                                                 (R)       CBS    11056

11.       Extreme Makeover: Home Edition-8PM                                ABC    10983

12.       CSI: NY                                                                      (R)       CBS    10888

13.       Brothers & Sisters                                                                   ABC    10781

14.       America's Funniest Home Videos                                          ABC    10152

15.       Football Night America Part 3                                                NBC    10133

16.       The Big Bang Theory                                      (R)       CBS    9935

17.       NCIS - SUNDAY SPECIAL                                                (R)(S)  CBS    9906

18.       KENNEDY CENTER HONORS                             (S)       CBS    9627

19.       CSI: MIAMI                                                               (R)       CBS    9486

20.       Simpsons                                                                                 FOX    8552

National Nielsen Rank for Demographic: A25-54 for 12/28/2009 - 1/3/2010

                                                                                                            Adults 25-54 Rating

1.         NBC Sunday Night Football              Bengals vs Jets            NBC    7.0

2.         Desperate Housewives                                                            ABC    6.3

3.         Sunday Night NFL Pre-Kick                                                  NBC    5.9

4.         Allstate Sugar Bowl          Florida vs Cincinnati         (S)       FOX    5.8

5.         The OT                                                                                    FOX    4.9

6.         Brothers & Sisters                                                                   ABC    4.4

7.         Football Night America Part 3                                                NBC    4.3

8.         Rose Bowl-Post Game                                                (S)       ABC    4.1

8.         Extreme Makeover: Home Edition-8PM                                ABC    4.1

8.         Simpsons                                                                                 FOX    4.1

11.       Two and a Half Men                                       (R)       CBS    3.9

11.       THE Big Bang Theory                                      (R)       CBS    3.9

13.       Family Guy                                                                             FOX    3.8

13.       60 Minutes                                                                         CBS    3.8

15.       NCIS                                                                           (R)       CBS    3.4

16.       Criminal Minds                                                 (R)       CBS    3.3

16.       America's Funniest Home Videos                                          ABC    3.3

18.       New Year's Rockin Eve '10                                        (S)       ABC    3.2

18.       Cleveland                                                                                FOX    3.2

20.       CSI: NY                                                                      (R)       CBS    3.1

20.       CSI: MIAMI                                                               (R)       CBS    3.1

National Nielsen Rank for Demographic: A18-49 for 12/28/2009 - 1/3/2010

                                                                                                            Adults 18-49 Rating

1.         NBC Sunday Night Football              Bengals vs Jets            NBC    6.1

2.         Desperate Housewives                                                            ABC    5.3

3.         Sunday Night NFL Pre-Kick                                                  NBC    5.1

3.         Allstate Sugar Bowl          Florida vs Cincinnati        (S)       FOX    5.1

5.         The OT                                                                                    FOX    4.3

6.         Family Guy                                                                             FOX    4.0

6.         Simpsons                                                                                 FOX    4.0

8.         Football Night America Part 3                                                NBC    3.7

9.         Rose Bowl-Post Game                                                (S)       ABC    3.5

9.         Brothers & Sisters                                                                   ABC    3.5

11.       Extreme Makeover: Home Edition-8PM                                ABC    3.3

11.       Cleveland                                                                                FOX    3.3

13.       THE Big Bang Theory                                      (R)       CBS    3.0

14.       American Dad                                                                         FOX    2.8

14.       TWO AND A HALF MEN                                       (R)       CBS    2.8

16.       60 Minutes                                                                         CBS    2.7

16.       New Year's Rockin Eve '10                                        (S)       ABC    2.7

16.       America's Funniest Home Videos                                          ABC    2.7

19.       CRIMINAL MINDS                                                 (R)       CBS    2.4

19.       Allstate Sugar Bowl-Pre     Florida vs Cincinnati       (S)       FOX    2.4

19.       NCIS                                                                           (R)       CBS    2.4

 

SEASON-TO-DATE RATINGS (2+)

PRIME

CBS                                        11,60m

NBC                                        7.67m                         

ABC                                        9.12m                         

FOX                                        8.70m

                                                                                               

LATE NIGHT

Late Show                        4.22m

Tonight Show                         2.55m

Nightline                                 4.00m

Jimmy Kimmel                        1.69m

LATE Late Show           1.95m

Late Night                               1.40m

DAYTIME

CBS                                        3.65m

ABC                                        2.98m

 
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