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Cable News Ratings for Monday, January 4, 2010

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Written By

January 7th, 2010

Note that these are the late arriving cable news ratings for Monday, January 4.

Live + Same Day Cable News Daily Ratings for January 4, 2010

P2+ Total Day
FNC – 1,390,000 viewers
CNN – 451,000 viewers
MSNBC –389,000 viewers
CNBC – 233,000 viewers
HLN –292,000 viewers

P2+ Prime Time
FNC – 2.687,000 viewers
CNN – 641,000 viewers
MSNBC –946,000 viewers
CNBC – 192,000 viewers
HLN –630,000 viewers

25-54 Total Day
FNC –398,000 viewers
CNN –122,000 viewers
MSNBC –113,000 viewers
CNBC – 64,000 viewers
HLN- 113,000 viewers

25-54 Prime Time
FNC – 716,000 viewers
CNN – 164,000 viewers
MSNBC –245,000 viewers
CNBC – 97,000 viewers
HLN – 196,000 viewers

35-64 Total Day
FNC – 658,000 viewers
CNN – 182,000 viewers
MSNBC – 206,000 viewers
CNBC – 125,000 viewers
HLN - 159,000 viewers

35-64 Prime Time
FNC –1,229,000 viewers
CNN – 257,000 viewers
MSNBC –509,000 viewers
CNBC – 105,000 viewers
HLN –332,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 994,000 viewers (371,000) (564,000)
American Morning- 237,000 viewers (108,000) (116,000)
Morning Joe- 322,000 viewers (74,000) (201,000)
Squawk Box- 205,000 viewers (78,000) (147,000)
Morning Express w/ Meade- 219,000 viewers (123,000) (131,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,656,000 viewers (676,000) (1,161,000)
Situation Room—658,000 viewers (134,000) (203,000)
Hardball w/C. Matthews—497,000 viewers (107,000) (230,000)
Fast Money —269,000 viewers (a scratch w/ 37,000) (111,000)
Prime News —226,000 viewers (73,000) (107,000)

6PM – P2+ (25-54) (35-64)
Special Report with Bret Baier – 2,514,000 viewers (613,000) (1,132,000)
Situation Room—524,000 viewers (124,000) (191,000)
Ed Show —548,000 viewers (97,000) (245,000)
Mad Money— 262,000 viewers (60,000) (145,000)
Prime News – 260,000 viewers (99,000) (127,000)

7PM - P2+ (25-54) (35-64)
The Fox Report W/ Shep – 2,460,000 viewers (679,000) (1,086,000)
CNN Tonight – 547,000 viewers (163,000) (228,000)
Hardball w/ C. Matthews – 714,000 viewers (176,000) (369,000)
Kudlow Report – 184,000 viewers (a scratch w/ 48,000) (103,000)
Issues – 451,000 viewers (139,000) (227,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 3,836,000 viewers (1,008,000) (1,861,000)
Campbell Brown – 530,000 viewers (162,000) (228,000)
Countdown w/ K. Olbermann – 1,116,000 viewers (269,000) (579,000)
Ebay Effect – 206,000 viewers (73,000) (116,000)
Nancy Grace – 675,000 viewers (209,000) (339,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 2,309,000 viewers (660,000) (1,083,000)
Larry King Live —652,000 viewers (158,000) (242,000)
Rachel Maddow Show —1,056,000 viewers (227,000) (559,000)
Ebay Effect (9:00 – 9:30pm) – 209,000 viewers (106,000) (103,000)
Welcome to Macintosh (9:30 – 10:00pm) — 194,000 viewers (117,000) (110,000)
Joy Behar- 751,000 viewers (198,000) (362,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,898,000 viewers (468,000) (726,000)
Anderson Cooper 360 — 741,000 viewers (170,000) (300,000)
Countdown w/ K. Olbermann – 667,000 (240,000) (390,000)
Welcome to Macintosh – 169,000 viewers (107,000) (94,000)
Nancy Grace –480,000 viewers (186,000) (307,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor—1,286,000 viewers (352,000) (585,000)
Anderson Cooper 360 — 328,000 viewers (100,000) (123,000)
Rachel Maddow Show —404,000 viewers (189,000) (224,000)
Mad Money – a scratch w/97,000 viewers (59,000) (a scratch w/ 29,000)
Showbiz Tonight-- 343,000 viewers (157,000) (216,000)
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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