Here's the latest quarterly update in TVB's comparison of news ratings across broadcast and cable networks. Note that for the broadcast networks, these are ratings for a single 30 minute (6:30-7p) show on weeknights, while for the cable networks it's for a 6 hour period (6p-12mid) every weeknight.
Broadcast Networks Evening News Ratings Trend
Monday-Friday 6:30-7PM – 1st Qtr 2006 – 4th Qtr 2009
| Networks/Demographic | 4Q
09 |
3Q
09 |
2Q
09 |
1Q
09 |
4Q
08 |
3Q
08 |
2Q
08 |
1Q
08 |
4Q
07 |
3Q
07 |
2Q
07 |
1Q
07 |
4Q
06 |
3Q
06 |
2Q
06 |
1Q
06 |
| ABC – World News Tonight |
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| HH US AA% | 5.4 | 4.7 | 4.9 | 5.7 | 5.7 | 5.1 | 5.3 | 6.2 | 6.0 | 5.3 | 5.6 | 6.3 | 6.0 | 5.2 | 5.3 | 6.2 |
| A18-49 US AA% | 1.3 | 1.1 | 1.2 | 1.4 | 1.5 | 1.3 | 1.3 | 1.6 | 1.5 | 1.4 | 1.4 | 1.7 | 1.6 | 1.5 | 1.6 | 1.8 |
| A25-54 US AA% | 1.8 | 1.6 | 1.7 | 2.1 | 2.2 | 1.8 | 1.9 | 2.3 | 2.1 | 1.9 | 2.0 | 2.4 | 2.3 | 2.1 | 2.1 | 2.5 |
| CBS – Evening News |
||||||||||||||||
| HH US AA% | 4.2 | 3.7 | 3.8 | 4.5 | 4.3 | 3.9 | 3.9 | 4.6 | 4.5 | 4.1 | 4.3 | 5.0 | 5.3 | 5.1 | 4.9 | 5.4 |
| A18-49 US AA% | 1.0 | 0.9 | 1.0 | 1.2 | 1.2 | 1.0 | 1.0 | 1.2 | 1.1 | 1.1 | 1.2 | 1.4 | 1.5 | 1.4 | 1.3 | 1.4 |
| A25-54 US AA% | 1.5 | 1.2 | 1.3 | 1.7 | 1.6 | 1.4 | 1.4 | 1.8 | 1.6 | 1.4 | 1.6 | 1.9 | 2.0 | 1.9 | 1.8 | 2.0 |
| NBC – Nightly News |
||||||||||||||||
| HH US AA% | 5.9 | 5.1 | 5.4 | 6.3 | 5.9 | 5.5 | 5.5 | 6.3 | 6.0 | 5.2 | 5.3 | 6.4 | 6.3 | 5.6 | 5.7 | 6.8 |
| A18-49 US AA% | 1.5 | 1.3 | 1.4 | 1.8 | 1.7 | 1.5 | 1.5 | 1.7 | 1.6 | 1.3 | 1.4 | 1.7 | 1.7 | 1.6 | 1.6 | 2.0 |
| A25-54 US AA% | 2.2 | 1.8 | 1.9 | 2.5 | 2.3 | 2.0 | 2.0 | 2.3 | 2.1 | 1.8 | 1.9 | 2.4 | 2.3 | 2.1 | 2.2 | 2.6 |
| Noticiero Univision | ||||||||||||||||
| HH US AA% | 1.2 | 1.1 | 1.2 | 1.4 | 1.3 | 1.2 | 1.2 | 1.4 | 1.3 | 1.1 | 1.2 | 1.4 | 1.3 | 1.2 | 1.2 | 1.3 |
| A18-49 US AA% | 0.7 | 0.7 | 0.8 | 0.9 | 0.8 | 0.7 | 0.8 | 1.0 | 0.9 | 0.7 | 0.8 | 0.9 | 0.8 | 0.8 | 0.9 | 0.9 |
| A25-54 US AA% | 0.7 | 0.7 | 0.8 | 0.9 | 0.9 | 0.8 | 0.8 | 1.0 | 0.9 | 0.8 | 0.9 | 1.0 | 0.9 | 0.9 | 0.9 | 0.9 |
| Noticiero Telemundo | ||||||||||||||||
| HH US AA% | 0.4 | 0.3 | 0.4 | 0.4 | 0.3 | 0.3 | 0.3 | 0.3 | 0.4 | 0.4 | 0.5 | 0.5 | 0.5 | 0.5 | 0.5 | 0.5 |
| A18-49 US AA% | 0.2 | 0.2 | 0.2 | 0.3 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.3 | 0.2 | 0.2 | 0.2 | 0.3 | 0.3 |
| A25-54 US AA% | 0.2 | 0.2 | 0.2 | 0.3 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.3 | 0.3 | 0.3 | 0.2 | 0.3 | 0.3 | 0.3 |
Cable News Networks Demo Trends
Monday-Friday 6PM-12M – 1st Qtr 2006 – 4th Qtr 2009
| Cable Networks/Demo |
4Q
09 |
3Q
09 |
2Q
09 |
1Q
09 |
4Q
08 |
3Q
08 |
2Q
08 |
1Q
08 |
4Q
07 |
3Q
07 |
2Q
07 |
1Q
07 |
4Q
06 |
3Q
06 |
2Q
06 |
1Q
06 |
| CNN | ||||||||||||||||
| HH US AA% | 0.5 | 0.6 | 0.6 | 0.8 | 1.1 | 0.9 | 0.7 | 0.9 | 0.6 | 0.6 | 0.6 | 0.6 | 0.6 | 0.6 | 0.6 | 0.5 |
| A18-49 US AA% | 0.1 | 0.2 | 0.2 | 0.2 | 0.4 | 0.3 | 0.2 | 0.3 | 0.1 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.1 | 0.1 |
| A25-54 US AA% | 0.1 | 0.2 | 0.2 | 0.3 | 0.5 | 0.4 | 0.2 | 0.3 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 |
| CNBC | ||||||||||||||||
| HH US AA% | 0.1 | 0.1 | 0.1 | 0.2 | 0.2 | 0.2 | 0.1 | 0.2 | 0.2 | 0.1 | 0.1 | 0.2 | 0.1 | 0.1 | 0.1 | 0.2 |
| A18-49 US AA% | 0.0 | 0.0 | 0.0 | 0.1 | 0.1 | 0.1 | 0.0 | 0.1 | 0.1 | 0.0 | 0.0 | 0.1 | 0.1 | 0.0 | 0.1 | 0.1 |
| A25-54 US AA% | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.0 | 0.1 | 0.1 |
| FOX NEWS | ||||||||||||||||
| HH US AA% | 1.5 | 1.5 | 1.5 | 1.5 | 1.7 | 1.5 | 1.1 | 1.2 | 1.0 | 1.0 | 1.1 | 1.1 | 1.0 | 1.1 | 1.0 | 1.1 |
| A18-49 US AA% | 0.3 | 0.3 | 0.3 | 0.3 | 0.4 | 0.3 | 0.2 | 0.3 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 |
| A25-54 US AA% | 0.5 | 0.5 | 0.4 | 0.4 | 0.5 | 0.4 | 0.3 | 0.4 | 0.3 | 0.3 | 0.3 | 0.3 | 0.3 | 0.4 | 0.3 | 0.3 |
| HLN | ||||||||||||||||
| HH US AA% | 0.4 | 0.4 | 0.4 | 0.4 | 0.4 | 0.4 | 0.3 | 0.3 | 0.3 | 0.3 | 0.3 | 0.3 | 0.2 | 0.2 | 0.2 | 0.2 |
| A18-49 US AA% | 0.1 | 0.1 | 0.1 | 0.2 | 0.2 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 |
| A25-54 US AA% | 0.1 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 |
| MSNBC | ||||||||||||||||
| HH US AA% | 0.5 | 0.5 | 0.5 | 0.6 | 0.9 | 0.6 | 0.5 | 0.5 | 0.3 | 0.4 | 0.3 | 0.3 | 0.3 | 0.3 | 0.2 | 0.3 |
| A18-49 US AA% | 0.1 | 0.1 | 0.1 | 0.2 | 0.3 | 0.2 | 0.2 | 0.2 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 |
| A25-54 US AA% | 0.2 | 0.2 | 0.2 | 0.2 | 0.4 | 0.3 | 0.2 | 0.2 | 0.1 | 0.2 | 0.1 | 0.2 | 0.1 | 0.1 | 0.1 | 0.1 |
Source: The Nielsen Company, Galaxy Lightning, via TVB
