NCIS Delivers Nearly 21 Million Viewers Opposite The Premiere of American Idol

Categories: Network TV Press Releases

Written By

January 13th, 2010

via press release:

NCIS" DELIVERS NEARLY 21 MILLION VIEWERS OPPOSTE THE PREMIERE OF "American Idol"

"NCIS" Retains Almost 100% of Its Viewer Delivery (99.5%), 100% of Its Adult 18-34 Average and 96% of Its Adult 18-49 First-Run Averages

"The Good Wife" Wins Its Time Period in all Measures

Opposite the premiere of "American Idol," NCIS delivered nearly 21 million viewers, almost a 100% retention of its live plus same day season average, according to Nielsen preliminary live plus same day ratings for Tuesday, Jan. 12.

At 8:00 PM, NCIS was second in households (12.6/19), viewers (20.71m), adults 25-54 (5.9/14), adults 18-49 (4.3/11) and adults 18-34 (3.1/09).  Compared to the program's first-run live plus same day (pre-"American Idol") average this season, NCIS retained 100% of both its ratings in household (12.6/20) and adults 18-34 (3.1/09), 95% of adults 25-54 (6.2/16), 96% of adults 18-49 (4.5/12) and 99.5% of viewers (20.81m).

At 9:00 PM, NCIS: LOS ANGELES was second in households (9.7/14), viewers (15.50m), adults 25-54 (4.3/09) and averaged a 3.0/07 in adults 18-49.  NCIS: LOS ANGELES retained 93% of its live plus same day season average viewer delivery opposite the second hour of "American Idol."

At 10:00 PM, THE Good Wife was first in households (8.9/15), viewers (13.79m), adults 25-54 (4.2/11) and adults 18-49 (3.0/08).

For the night, CBS was second in households (10.4/16), viewers (16.66m), adults 25-54 (4.8/11) and adults 18-49 (3.5/09).

 
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