CNN's typical viewership surge for big news events failed to topple Fox News on the first day of coverage of the Haiti earthquake. Yet another example of CNN's loss of primacy on "big news" days.
CNN still gets temporary ratings surges from viewers who'd otherwise not be watching cable news, but for the first day of the Haiti coverage that surge failed to come close to Fox News' ratings levels.
Wednesday, January 13
P2+ Total Day
FNC – 1,501,000 viewers
CNN – 942,000 viewers
MSNBC –449,000 viewers
CNBC – 210,000 viewers
HLN –320,000 viewers
25-54 Total Day
FNC –426,000 viewers
CNN –337,000 viewers
MSNBC –129,000 viewers
CNBC – 65,000 viewers
HLN- 137,000 viewers
Tuesday, January 12
P2+ Total Day
FNC – 1,459,000 viewers
CNN – 561,000 viewers
MSNBC –364,000 viewers
CNBC – 204,000 viewers
HLN –327,000 viewers
25-54 Total Day
FNC –402,000 viewers
CNN –166,000 viewers
MSNBC –107,000 viewers
CNBC – 67,000 viewers
HLN- 162,000 viewers
You can see our regular daily cable news ratings posts here.
