Conan O'Brien and Jimmy Fallon Top All Cable and Broadcast Competition in 18-49 Viewers for the week of Jan. 4-8

Categories: Late Night TV Ratings

Written By

January 14th, 2010

via press release:

Conan O'BRIEN AND JIMMY FALLON TOP ALL CABLE AND BROADCAST TIME-PERIOD COMPETITION IN 18-49 VIEWERS FOR THE WEEK OF JAN. 4-8

Conan HAS RANKED #1 OR TIED FOR #1 AMONG BROADCAST NETWORKS IN 18-49 RATING FOR NINE OF THE LAST 11 WEEKS

JIMMY FALLON DELIVERS HIS HIGHEST TOTAL-VIEWER RESULT IN 16 WEEKS

UNIVERSAL CITY, Calif. - January 14, 2010 - NBC’s “The Tonight Show with Conan O'Brien” has topped all broadcast and cable competition in the key late-night demographic of adults 18-49 for the week of January 4-8. At 12:35 a.m. ET, "Late Night with Jimmy Fallon" also delivered bigger 18-49 audiences than any cable or broadcast competition in the time period.

Last week also saw Conan deliver bigger audiences than CBS's "Late Show with David Letterman" and the ABC lineup of “Nightline” and “Jimmy Kimmel Live” in adults, men and women 18-34, men 18-49 and men 25-54. Jimmy Fallon out-delivered CBS's "Late Late Show with Craig Ferguson" and "Kimmel" in adults, men and women 18-34; men and women 18-49; and adults and men 25-54.

Conan has finished #1 or tied for #1 among broadcast networks in adult 18-49 rating for nine of the last 11 weeks and Jimmy has been #1 or tied for #1 seven of the last nine weeks.

In total viewers, "Late Night" delivered its biggest audience in 16 weeks (since the week of September 14-20).

The median age of Conan’s audience last week was 45.6, nine years younger than Nightline's" 55.0 and 11 years younger than Letterman’s 57.3. At 12:35 a.m. ET last week, the median age of Jimmy Fallon's audience (43.3) was eight years younger than Kimmel’s (51.4) and 10 years younger than Ferguson’s (53.5).

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of January 4-8. Ratings reflect "live plus same day" data unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m. ET

NBC "Tonight," 1.0 rating, 4 share

CBS "Late Show," 0.9/3

ABC "Nightline," 1.0/4

12:05 a.m. ET

ABC "Kimmel," 0.5/3*

12:35 a.m. ET

NBC "Late Night," 0.6/4

CBS "Late Late Show," 0.5/3

1:35 a.m. ET

NBC "Last Call," 0.3/2 (in encore telecasts)

TOTAL VIEWERS

11:35 p.m. ET

NBC "Tonight," 2.5 million viewers

CBS "Late Show," 4.0 million viewers

ABC "Nightline," 3.7 million viewers

12:05 a.m. ET

ABC "Kimmel," 1.7 million viewers*

12:35 a.m. ET

NBC "Late Night," 1.5 million viewers

CBS "Late Late Show," 1.8 million viewers

1:35 a.m. ET

NBC "Last Call," 0.8 million viewers (in encore telecasts)

* Monday's "Kimmel" was an encore.

SEASON TO DATE

ADULTS 18-49

11:35 p.m. ET

NBC "Tonight Show with Conan O'Brien," 1.0/4 CBS "Late Show," 1.0/4 ABC "Nightline," 1.0/4

12:05 a.m. ET

ABC "Kimmel," 0.5/3

12:35 a.m. ET

NBC "Late Night with Jimmy Fallon," 0.6/3 CBS "Late Late Show," 0.6/3

1:35 a.m. ET

NBC "Last Call," 0.3/2

TOTAL VIEWERS

11:35 p.m. ET

NBC "Tonight Show with Conan O'Brien," 2.5 million viewers CBS "Late Show," 4.2 million viewers ABC "Nightline," 4.0 million viewers

12:05 a.m. ET

ABC "Kimmel," 1.7 million viewers

12:35 a.m. ET

NBC "Late Night with Jimmy Fallon," 1.4 million viewers CBS "Late Late Show," 1.9 million viewers

1:35 a.m. ET

NBC "Last Call," 0.8 million viewers

SELECTED CABLE RESULTS, WEEK OF JANUARY 4-8

NATIONAL ADULT 18-49 RATING

Comedy Central, 11 p.m. ET, "The Daily Show," 0.6 Comedy Central, 11:30 p.m. ET, "The Colbert Report," 0.5

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9 Adult Swim, 12:30-1:30 a.m. ET, 0.5

Each adult 18-49 rating point equals 1.32 million viewers

TOTAL VIEWERS

Comedy Central, 11 p.m. ET, "The Daily Show," 1.3 million Comedy Central, 11:30 p.m. ET, "The Colbert Report," 1.0 million

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.9 million Adult Swim, 12:30-1:30 a.m. ET, 1.1 million

 
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