Series Debut of American Pickers Scores 3.1 million; New Episodes of Pawn Stars Average 3.8 Million
HISTORY CONTINUES ITS RATINGS SUCCESS WITH MONDAY NIGHT POWERHOUSE LINE-UP
PREMIERES OF AMERICAN PICKERS AND PAWN STARS SCORE HIGH RATINGS
New York, January 19, 2010– HISTORY’s primetime line-up on Monday, January 18 produced stellar ratings for the network. The 9pm ET series debut of AMERICAN PICKERS garnered 3.1 million total viewers, 1.6 million in both Adults 25-54 and Adults 18-49 and a HH rating of 2.25 — making it the most watched HISTORY series premiere since Ice Road Truckers in 2007. And, the back to back 10/10:30pm ET premiere episodes of PAWN STARS amassed 3.8 million total viewers, 2.2 million in both Adults 25-54 and Adults 18-49 and a HH rating of 2.8 — earning the series its best Monday night delivery across all key metrics.
AMERICAN PICKERS joins the highly successful series, PAWN STARS, as part of HISTORY’s powerful new “National Treasures” programming genre in which relics belonging to everyday people tell a history of America
Part sleuths, part antiques experts, and part cultural historians— Mike Wolfe and Frank Fritz, business partners of Antique Archaeology based in Iowa, are professional “pickers,” trolling America’s small towns and back roads to salvage rare collectibles and good junk from regular folks. AMERICAN PICKERS, a ten-part series from HISTORY, follows the adventures of Mike and Frank for a glimpse at this little-known side of the antiques business. The all new series premiered Monday, January 18 at 9pm ET on HISTORY. Visit www.history.com/americanpickers for more info.
AMERICAN PICKERS is produced for HISTORY by Cineflix Productions. Dirk Hoogstra and Susan Werbe are Executive Producers for HISTORY. Executive Producers for Cineflix Production are Charles Tremayne and Mark Poertner.
HISTORY’s hit series, PAWN STARS, brings viewers inside the doors of a family-run pawnshop in Las Vegas, where three generations of men from the Harrison family— grandfather Richard, son Rick and grandson Corey— jointly run the business, with clashing and camaraderie every step of the way. This family lives and breathes the pawning business, using their sharp-eyed skills to carefully assess the value of items their colorful customers bring in, objects ranging from the obscure to the truly historic. Season 2 of PAWN STARS premieres on Monday’s at 10pm ET on HISTORY. Visit www.history.com/pawnstars for more info.
PAWN STARS is produced for HISTORY by Leftfield Pictures. David McKillop and Mary Donahue are Executive Producers for HISTORY. Executive Producers for Leftfield Pictures are Brent Montgomery and Colby Gaines.
HISTORY™ and HISTORY HD™ are the leading destinations for revealing, award-winning original non-fiction series and event-driven specials that connect history with viewers in an informative, immersive and entertaining manner across multiple platforms. Programming covers a diverse variety of historical genres ranging from military history to contemporary history, technology to natural history, as well as science, archaeology and pop culture. Among the network’s program offerings are hit series such as Ax Men, Battle 360, How The Earth Was Made, Ice Road Truckers, Pawn Stars and The Universe, as well as acclaimed specials including 102 Minutes That Changed America, 1968 with Tom Brokaw, King, Life After People, Nostradamus: 2012 and Star Wars: The Legacy Revealed. HISTORY has earned four Peabody Awards, seven Primetime Emmy® Awards, 12 News & Documentary Emmy® Awards and received the prestigious Governor’s Award from the Academy of Television Arts & Sciences for the network’s Save Our History® campaign dedicated to historic preservation and history education. Take a Veteran to School Day is the network’s latest initiative connecting America’s schools and communities with veterans from all wars. The HISTORY web site, located at www.history.com, is the definitive historical online source that delivers entertaining and informative content featuring broadband video, interactive timelines, maps, games, podcasts and more.