BRAVO'S "THE" DELIVERS SERIES' HIGHEST RATED PREMIERE EVER
Season Three Debut Up 37 Percent From Last Season With Over One Million Total Viewers
NEW YORK – January 21, 2010 – Matchmaker, matchmaker made a big match, with the third season premiere of Bravo's "The" catching a double digit increase from the second season premiere and scoring the series' highest rated premiere ever in all demographics, according to Nielsen Media Research. The premiere attracted 758,000 adults 18-49 and 1.10 million total viewers, up 30 percent (vs. 581,000) and 37 percent (vs. 807,000) respectively over season two's premiere (2/12/09).
Online, "The" saw triple digits gains in total page views from the prior season premiere, with an increase of 135 percent on the series site on BravoTV.com (109,000 vs. 46,000).
Catch an all-new episode of "The" next Tuesday, January 26 at 10 p.m. ET/PT on Bravo, where Patti Stanger is blessed with two young clients. Tyler Barnett may only be 25, but this impressive entrepreneur owns a successful Beverly Hills public relations firm. While aggressive in business, Tyler's personal life is more low-key. Patti needs to teach this Renaissance man how to hunt & fish for the perfect woman, as she labels him the perfect example of the "feminization of the American man." Patti's other client is Justin Shenkarow. Now 28, Justin is best known for playing the character Matthew Brock on the hit series "Picket Fences" when he was just a kid. Having had success in Hollywood at such a young age, Patti pegs Justin as a spoiled child actor who wants it all and has no sense of what women are like in the real world. After a feisty confrontation during their first meeting, Patti has a few other choice names for her newest client.
Source: Nielsen Media Research, Live + Same Day through 1/19/10; Omniture SiteCatalyst.
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