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Fox News Tops USA, Leads Week's Cable Primetime Viewership

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Written By

January 26th, 2010


More Haiti earthquake coverage, and the  special election in Massachusetts boosted Fox News into the top position for average primetime cable viewership, finishing ahead of the typical "non-sports" leader USA. Fox News also topped USA in the total day average viewership, but both finished behind the top trio of kids networks. CNN fell back from its position last week, moving down to #23 in primetime viewership, while  MSNBC was #27 and Headline News was #38 for the week. USA kept its grip on the top spot for the adults 18-49 demo in primetime.

Nickelodeon remained firmly on the top of the total day average viewership.

Prime-time Average Viewers (Live+SD) Week of January 18-25, 2010

Network (000s)
FOXN 3,213
USA 3,194
DSNY 2,475
NAN 2,236
TNT 1,979
A&E 1,845
LIFE 1,729
TBSC 1,597
HIST 1,541
FAM 1,442
HGTV 1,385
FX 1,329
TOON 1,326
ESPN 1,301
TRU 1,299
DISC 1,241
FOOD 1,204
SYFY 1,163
TLC 1,141
MTV 1,140
AMC 1,030
HALL 986
CNN 980
SPK 966
NKJR 812

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Adults 18-49 Primetime Average (Live+SD)

Network (000s)
USA 1,324
TBSC 929
A&E 914
LIFE 908
TNT 895
FX 837
HIST 767
MTV 738
DISC 679
TRU 636
FAM 622
FOOD 587
ESPN 581
FOXN 575
TLC 552
NAN 533
DSNY 519
HGTV 512
SPK 511
SYFY 504
CMDY 497
VH1 444
AMC 443
EN 425
BET 335

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Total Day Average Viewers (Live+SD)

Network (000s)
NICK 2,380
NAN 1,766
DSNY 1,644
FOXN 1,642
USA 1,526
TNT 1,333
ADSM 1,134
TOON 1,127
A&E 981
TBSC 894
TRU 893
LIFE 880
ESPN 825
FX 814
HIST 786
HGTV 752
FOOD 750
DISC 744
SPK 691
CNN 657
MTV 648
FAM 641
NKJR 570
AMC 564
TLC 558

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Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.

 
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