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Cable News Ratings for Thursday, February 4; Another Jon Stewart Boost For O'Reilly

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February 5th, 2010

Live + Same Day Cable News Daily Ratings for February 4, 2010

P2+ Total Day
FNC – 1,533,000 viewers
CNN – 438,000 viewers
MSNBC –356,000 viewers
CNBC – 206,000 viewers
HLN –351,000 viewers

P2+ Prime Time
FNC – 3,084,000 viewers
CNN – 591,000 viewers
MSNBC –749,000 viewers
CNBC – 215,000 viewers
HLN –725,000 viewers

25-54 Total Day
FNC –433,000 viewers
CNN –117,000 viewers
MSNBC –95,000 viewers
CNBC – 64,000 viewers
HLN- 164,000 viewers

25-54 Prime Time
FNC – 772,000 viewers
CNN – 150,000 viewers
MSNBC –196,000 viewers
CNBC – 106,000 viewers
HLN – 233,000 viewers

35-64 Total Day
FNC – 767,000 viewers
CNN – 173,000 viewers
MSNBC – 170,000 viewers
CNBC – 102,000 viewers
HLN - 186,000 viewers

35-64 Prime Time
FNC –1,412,000 viewers
CNN – 239,000 viewers
MSNBC –330,000 viewers
CNBC – 131,000 viewers
HLN –354,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 1,166,000 viewers (454,000) (705,000)
American Morning- 386,000 viewers (160,000) (180,000)
Morning Joe- 373,000 viewers (126,000) (205,000)
Squawk Box- 128,000 viewers (40,000) (70,000)
Morning Express w/ Meade- 384,000 viewers (215,000) (211,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,977,000 viewers (842,000) (1,562,000)
Situation Room—592,000 viewers (138,000) (210,000)
Hardball w/ C. Matthews —478,000 viewers (69,000) (151,000)
Fast Money —299,000 viewers (77,000) (117,000)
Prime News —244,000 viewers (116,000) (134,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 2,664,000 viewers (639,000) (1,185,000)
Situation Room—580,000 viewers (149,000) (197,000)
Ed Show —449,000 viewers (79,000) (188,000)
Mad Money— 223,000 viewers (77,000) (113,000)
Prime News – 215,000 viewers (77,000) (113,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 2,348,000 viewers (731,000) (1,121,000)
Situation Room – 582,000 viewers (140,000) (208,000)
Hardball w/ C. Matthews – 464,000 viewers (106,000) (245,000)
Kudlow Report – 237,000 viewers (76,000) (119,000)
Issues – 418,000 viewers (167,000) (220,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 4,176,000 viewers (1,082,000) (1,964,000)
Campbell Brown – 585,000 viewers (141,000) (229,000)
Countdown w/ K. Olbermann – 917,000 viewers (226,000) (450,000)
Bio: Ben & Jerry’s. -- 220,000 viewers (98,000) (94,000)
Nancy Grace – 967,000 viewers (324,000) (528,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 3,017,000 viewers (736,000) (1,362,000)
Larry King Live —591,000 viewers (133,000) (229,000)
Rachel Maddow Show —746,000 viewers (176,000) (302,000)
Big Mac: Inside McDonalds — 198,000 viewers (93,000) (123,000)
Joy Behar – 803,000 viewers (169,000) (311,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—2,044,000 viewers (491,000) (902,000)
Anderson Cooper 360 — 598,000 viewers (178,000) (260,000)
Countdown w/ K. Olbermann – 585,000 viewers (188,000) (238,000)
Bio: Harley Davidson– 228,000 viewers (127,000) (176,000)
Nancy Grace –439,000 viewers (216,000) (244,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor— 1,517,000 viewers (493,000) (783,000)
Anderson Cooper 360 – 336,000 viewers (103,000) (151,000)
Rachel Maddow Show —373,000 viewers (131,000) (191,000)
Mad Money – 145,000 viewers (71,000) (100,000)
Showbiz Tonight-- 331,000 viewers (151,000) (184,000)
-
For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

(205) Comments - Add Yours!

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  1. Tony

    Fox is slaughtering the competition–not literally Arianna, figuratively.

  2. Steve In Danville, KY

    Bill O and FOX are devestating the rest, but the shame is as long as Doberman gets around 1 mill a night they honestly can’t and more than likely not fire him, Matthews and Maddow will soon join Air America and add to the 9.7 unemployment rate.

    It’s beyond me how NBC is making any money, CBS is laying off and NBC has cut back as well, Soros cannot have that much money can he?

  3. JC

    Olbermann got beat by Nancy Grace lol.

  4. mark-allen

    how does joy bebore hold an audience?

  5. John

    Bill Gorman,

    Can DaveM work his magic – seems to me that FNC has jump in viewership accross the board for example a day last Sept. and today. It just seems to be trending since the brown election to FNC and I want to see of the numbers bear this out.

    Today
    FOX 19,909,000 58.5%
    CNN 4,250,000 12.5%
    MSNBC 4,385,000 12.9%
    CNBC 1,678,000 4.9%
    HLN 3,801,000 11.2%
    subtotal 34,023,000

    Tues, 9-22-2009
    FNC 18,856 52%
    CNN 6,131 17%
    MSNBC 4,835 13%
    CNBC 2,314 6%
    HLN 3,923 11%
    36,059.00

  6. Gary

    What’s bad is that Fox and Friends even gets more viewers at 7:00 in the morning then Overhype gets at 8:00 in the evening.

  7. robert

    Olbermann how low can you go..Your hate is gettting you no where You lost to Nancy Grace how sad is that. I can see it now he will trash Nancy tonight.

    You think the guy would learn that no one wants to here his rants or his hate It truly must be sad to be Keith Olbermann. The guy has no talent but then again no one does at msnbc.

    I do watch nancy every now and then but her problem is she runs a story into the ground. But still way to go nancy keep up the great work and continue to kick Olbermann ass haha

  8. Chase

    Olbermann below Nancy Grace at 8PM? Good GRIEF! Hey KO, what is the message here? Spin your way out of this, hate monger.

  9. We should not be too mean to the BATHTUB BOY. KO is having a mid-winter slump. He and Phil Griffin think that his humor level is high.
    Besides NBC can not afford to get rid of him. He has too much on them.

  10. markd

    hey keith, how’s that 5% jump doing now,,,down 4-1 to oreilly——-time to get out of town,,,and take lil sis with you

  11. betty

    OlberMan’s once-smirking “guests” are now looking Sooo Sad and
    kinda depressed. NOT Happy-Campers.
    OlberMan’s HouseMaid reports that “Sir Egbert” cries himself to
    sleep at night,clutching his tattered old Teddy Bear.
    Rakel tries to call him to console him but his phone is turned off.
    Rakel continues to get beaten by Joy,so she could use some consoling
    herself.

  12. Steve In Danville, KY

    I only started coming to this site a couple of months ago, could anyone tell me if this trend has been a long standing one or has FOX been this astronomical for months?

  13. Bob

    Steve, good question, I don’t know the answer, but the graph seems to indicate that O’Reilly has had a big lead for at least the last two years, probably a lot longer, and his lead seems to have expanded a lot over the last 6 months:

    http://tvbythenumbers.com/2010/01/31/oreilly-vs-olbermann-vs-brown-vs-grace-cable-news-ratings-3/40622#more-40622

  14. JC
  15. bluto

    John Stewart is over-rated.
    He is on in prime time, and draws 1.5 million a night.
    Beck doubles him in non-prime time.
    O’reily beats him 3 to 1.

    Leftist progresive agenda’s don’t sell, becuase their audience’s are not informed. The small number of fans who do watch are not in “teacable mode”. Beck teaches and entertains, O’reilly feeds off from his own and others popularity. He’s a master at incorporating others into his world. Sean is following Bill’s MO, and it works for him.

    Seriously, who are Lying Olberman’s, that guy Rachael, Tingle leg Chris and especially butt kissing Scarborough’s, Sugar Daddy’s? Their shows are being propped up with someones money.

  16. markd

    steve ky,,, i started looking here about 2/09 fox took off when the townhall meetings/teaparty movement started happening. before that oreilly was usually 2.2 to 2.7 times olberman and hannitty a little less than that vs maddow. oreilly at over 3 times olby is the new normal and 3.7-over 4 is done fairly regularly with 5 times and better happening. hannity’s ratio has improved by quite a bit also, 4 times maddow (thursday 2/4) but not usually that high.

  17. mrbill

    Question: If a man is attracted to Rachel Maddow, does that make him gay?

  18. Steve In Danville, KY

    Thanks JC

  19. Steve In Danville, KY

    And Thanks Bob

  20. mrbill

    This just in: Olbermann beaten 5 to 1 by SPONGEBOB!

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