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USA's Burn Notice Slips; FX's Archer Continues Falling

Categories: Cable TV

Written By

February 5th, 2010

The first two episodes of this season of Burn Notice tallied nearly identical 5.3 million average viewers and 1.9 adults 18-49 ratings, so last night's slip to 4.247 million viewers and a 1.7 adults 18-49 rating is a bit surprising, but shouldn't worry anyone about the show's future.

Although I have no idea what FX's ratings threshold for its new animated show Archer is, its continuing ratings decline seems destined to test it. Last night it fell to just 622,000 average viewers and a 0.4 rating for adults 18-49. As they say, the trend is not Archer's friend.

Date Net Show 18-49 Rating/Shr Viewers (Millons)
14-Jan-10 FX Archer .9/2 1.82
21-Jan-10 FX Archer .7/2 1.23
28-Jan-10 FX Archer .5/1 0.87
04-Feb-10 FX Archer .4/1 0.62

(90) Comments - Add Yours!

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  1. craigward

    That is a facile argument. And also woefully esoteric.

  2. craigward

    Keep posting Archer ratings if you continue to get them. Sucks about the trend, but I love the show so I’m interested in how it’s doing.

  3. @craigward, “That is a facile argument. And also woefully esoteric.”

    Huh?

  4. guy

    Burn Notice loses 1M viewers from last week? that’s a hefty decrease. what show took those viewers?

  5. ChrisA

    The Mentalist, probably.

  6. E.

    Wow, what happened to all the USA shows this week? It’s not as if people didn’t know they were on Tues, Wed, and Thurs at 10, since they all premiered to good ratings last week. Pretty mysterious… I wonder if USA is rethinking the shift.

  7. Darius

    Too bad about Archer as I enjoy the show. I wonder if it would do slightly better on a night that wasn’t as jam-packed as Thursdays.

  8. craigward

    It was a random quote from Archer. But nobody watches so how would anyone know.

  9. Skie

    I watch Archer and that quote went right over my head.

  10. Holly

    Losing 2/3 of the audience and 1/2 the demo…not good news for Archer.

    Burn Notice on the other hand is just fine. Still doing better than some of shows on NBC…faint praise, but still.

  11. As someone who enjoys the show, I think the plot-devices have plateaued; it’s not as exciting as it was, but this IS the beginning of a new season. In fact, the last three have been lackluster.

    The latest one, where he crosses paths with ‘Sugar’ was mildly amusing. Again, not as good as before, but still with that same “007 with a soul” kinda way he does things. Sam, and Fi are both holding their own, and his Mom’s becoming a slightly larger part of the show, too.

    I think this is just a breather; they don’t seem to have broken from any of the things that garnered my attention in the first place, and it retains it’s lining of ‘funny’ as it always has.

  12. d_flam

    The episode previous to this Burn Notice was the worst of the series. Eye-rollingly ugh. I’m sure I’m not the only one who thought so, and maybe that’s why it dipped for the next episode. Haha.

  13. Nightstar

    RE: That is a facile argument. And also woefully esoteric.

    I wish FX would put full episodes on their website for folks to check out. If it’s there, I can’t find it. A show with quotes like that I would check out at least once.

  14. Tariq

    do you get Being Erica ratings from SOAPNET?

  15. Matt Pelc

    What was Burn Notice’s numbers last winter I wonder? I bet it picks up steam in the summer when there is nothing else on the networks. Psych, on the other hand, always did well because it was on Friday in both the winter and the summer and there is never anything on Fridays at any time of the year.

    As for the episodes of Burn being the weakest of the season, I totally disagree. Burn is still firing on all cylinders and is one of the smartest written and most fun show on TV today. It is my favorite show, network or cable.

  16. enami

    Totally lost interest in “Burn Notice” same old, same old each week.

    Erical lost me after first episode.

  17. kami

    @E and @enami: tell me about it. USA Network has lost me. Forget the NCIS repeats, every original show on USA is a crime or detective show with an oddball character. In Ent Weekly a month or so back, the woman who is in charge of programming at USA basically admitted as much. There not any better than those who lambast CBS for all their retreads. Hey whatever works. Poor Archer

  18. John the Mon

    as anyone else really confused about the bar cable networks set for their shows? I just have no idea what the danger zone is. with the broadcast nets its pretty clear if you go under a 2.0 you’re screwed, but with cable I can’t detect any such line.

  19. John the Mon

    @ Tariq, according to Travis Yanan, Being Erica earned just a 0.1 18-49 rating, don’t remember the viewership numbers.

  20. John the Mon

    via Travis Yanan,

    The First 48 (9pm)
    - 2.177 million viewers
    - 1.4/2 HH
    - 0.9/2 A18-49

    The Real Housewives of Orange County
    - 2.133 million viewers
    - 1.5/3 HH
    - 1.3/4 A18-49

    Important Things with Dimitri Martin
    - 1.102 million viewers
    - 0.7/1 HH
    - 0.5/2 A18-49

    The Sarah Silverman Program (10:30pm, 29 minutes)
    - 0.767 million viewers
    - 0.5/1 HH
    - 0.4/1 A18-49

    Archer (31 minutes)
    - 0.622 million viewers
    - 0.4/1 HH
    - 0.4/1 A18-49

    Project Runway (10pm)
    - 2.745 million viewers
    - 1.9/3 HH
    - 1.2/3 A18-49

    America’s Best Dance Crew (10pm)
    - 1.780 million viewers
    - 1.2/2 HH
    - 0.8/2 A18-49
    - 1.5/4 W18-34

    TNA: Impact (9pm, 120 minutes)
    - 1.559 million viewers
    - 1.0/2 HH
    - 0.6/2 A18-49

    American Chopper (9pm)
    - 1.083 million viewers
    - 1.4/2 HH
    - 0.5/1 A18-49

    Burn Notice
    - 4.247 million viewers
    - 2.6/5 HH
    - 1.7/5 A18-49

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