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Cable News Ratings for Friday, February 5, 2010

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February 8th, 2010

Live + Same Day Cable News Daily Ratings for February 5, 2010

P2+ Total Day
FNC – 1,449,000 viewers
CNN – 414,000 viewers
MSNBC –352,000 viewers
CNBC – 206,000 viewers
HLN –329,000 viewers

P2+ Prime Time
FNC – 2,618,000 viewers
CNN – 563,000 viewers
MSNBC –724,000 viewers
CNBC – a scratch w/106,000 viewers
HLN –511,000 viewers

25-54 Total Day
FNC –377,000 viewers
CNN –115,000 viewers
MSNBC –98,000 viewers
CNBC – 53,000 viewers
HLN- 151,000 viewers

25-54 Prime Time
FNC – 612,000 viewers
CNN – 154,000 viewers
MSNBC –194,000 viewers
CNBC – a scratch w/44,000 viewers
HLN – 159,000 viewers

35-64 Total Day
FNC – 707,000 viewers
CNN – 167,000 viewers
MSNBC – 162,000 viewers
CNBC – 99,000 viewers
HLN - 174,000 viewers

35-64 Prime Time
FNC –1,111,000 viewers
CNN – 248,000 viewers
MSNBC –326,000 viewers
CNBC – 66,000 viewers
HLN –230,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 1,171,000 viewers (444,000) (757,000)
American Morning- 321,000 viewers (142,000) (143,000)
Morning Joe- 334,000 viewers (97,000) (178,000)
Squawk Box- 176,000 viewers (59,000) (98,000)
Morning Express w/ Meade- 387,000 viewers (228,000) (214,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,763,000 viewers (667,000) (1,351,000)
Situation Room—583,000 viewers (128,000) (195,000)
Hardball w/ C. Matthews —442,000 viewers (62,000) (188,000)
Fast Money —321,000 viewers (67,000) (138,000)
Prime News —151,000 viewers (63,000) (103,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 2,256,000 viewers (391,000) (1,044,000)
Situation Room—450,000 viewers (121,000) (163,000)
Ed Show —461,000 viewers (75,000) (183,000)
Mad Money— 225,000 viewers (79,000) (122,000)
Prime News – 203,000 viewers (59,000) (60,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,943,000 viewers (459,000) (935,000)
Situation Room – 469,000 viewers (151,000) (206,000)
Hardball w/ C. Matthews – 504,000 viewers (113,000) (196,000)
Kudlow Report – 172,000 viewers (a scratch w/46,000) (89,000)
Issues – 401,000 viewers (136,000) (171,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 3,787,000 viewers (884,000) (1,725,000)
Campbell Brown – 576,000 viewers (154,000) (268,000)
Countdown w/ K. Olbermann – 972,000 viewers (216,000) (442,000)
Fast Money (8:00 – 8:30PM) -- a scratch w/75,000 viewers (a scratch w/16,000) (a scratch w/41,000)
Options Action (8:30 – 9:00PM) -- a scratch w/94,000 viewers (a scratch w/33,000) (62,000)
Nancy Grace – 757,000 viewers (200,000) (356,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 2,326,000 viewers (483,000) (924,000)
Larry King Live —610,000 viewers (152,000) (238,000)
Rachel Maddow Show —665,000 viewers (177,000) (293,000)
Swoosh! Inside Nike — a scratch w/99,000 viewers (a scratch w/45,000) (58,000)
Joy Behar – 497,000 viewers (121,000) (191,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,724,000 viewers (450,000) (665,000)
Anderson Cooper 360 — 503,000 viewers (154,000) (237,000)
Countdown w/ K. Olbermann – 535,000 viewers (188,000) (244,000)
America Greed – 133,000 viewers (62,000) (89,000)
Nancy Grace –324,000 viewers (166,000) (165,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor— 1,386,000 viewers (443,000) (675,000)
Anderson Cooper 360 – 450,000 viewers (154,000) (248,000)
Rachel Maddow Show —302,000 viewers (135,000) (162,000)
Mad Money – a scratch w/100,000 viewers (a scratch w/36,000) (74,000)
Showbiz Tonight-- 337,000 viewers (171,000) (181,000)

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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