DISCOVERY CHANNEL’S DIRTY JOBS AND HOWE & HOWE TECH
ARE A WINNING COMBINATION ON TUESDAY NIGHT
– Discovery Ranks #2 Among Primetime Ad-Supported Cable –
On Tuesday, February 9, 2010, Discovery Channel’s 9PM ET/PT premiere episode of DIRTY JOBS was the #2 primetime ad-supported cable telecast among both M18-49 and M25-54 in delivery. It also finished in the top five among all primetime cable telecasts for P25-54 (#3) and P18-49 (#5) in delivery. [AA%: P25-54 (0.92) / M25-54 (1.29) / P18-49 (0.92) / M18-49 (1.30)]
The 10PM ET/PT season finale of HOWE & HOWE TECH was the #4 primetime cable telecast among M25-54 delivery. It also finished in the top five among all primetime cable telecasts for M18-49 delivery (#5). [AA%: P25-54 (0.73) / M25-54 (1.08) / P18-49 (0.76) / M18-49 (1.14)]
DIRTY JOBS and HOWE & HOWE TECH made Discovery Channel the #2 primetime cable network for P25-54/M25-54/M18-49/M18-34 delivery on February 9.
An all-new episode of DIRTY JOBS premieres Tuesday, February 16, 2010 at 9PM ET/PT.