FOX Dominates Night as ELLEN Makes IDOL Debut

Categories: Network TV Press Releases

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February 10th, 2010

ratings notes from FOX re: Tuesday night:

Last night’s American Idol is projected to be its second highest-rated telecast of the season among Adults 18-49 (behind its premiere) and is currently its second highest-rated of the season in Total Viewers (also behind the premiere).

The first American Idol-TUE “Hollywood” telecast with newest judge Ellen DeGeneres delivered a 10.1/26 among Adults 18-49 (with an expectation of growing to at least 10.2 in the finals) and is currently is up +1% (most likely +2% when the finals come in) compared to last year’s first Hollywood telecast among Adults 18-49.  American Idol also currently shows gains compared to last year’s first Hollywood episode of +8% in Teens (8.0/25 vs. 7.4/22) and +4% in Total Viewers (27.7 vs. 26.6 Mil.)

American Idol showed impressive gains compared to last Tuesday, increasing +12% among Adults 18-49 (10.1/26 vs. 9.0/23), +10% among Adults 18-34 (8.5/24 vs. 7.7/22) and +12% in Total Viewers (27.7 vs. 24.7). Also, American Idol won the 8p hour among Adults 18-49, Total Viewers, Adults 18-34, Adults 25-54, Teens and all key demos.  In fact, AMERICAN IDOL outperformed the combined 4-net competition in the 8p hour by +10% among Adults 18-49 (10.1 vs. 9.2 for ABC/CBS/NBC/CW), +23% among Adults 18-34 (8.5 vs. 6.9), +95% in Teens (8.0 vs. 4.1) and its closest competitor in Total Viewers (+41%, 27.7 vs. 19.7 Mil for CBS.)

At 9p special preview of PAST LIFE posted a 3.1/8 among Adults 18-49.  PAST LIFE ranked No. 4 in the 9p hour among Adults 18-49 and Adults 18-34 and No. 1 in Teens.

FOX won the night in Adults 18-49, Total Viewers, Adults 18-34, Adults 25-54, Teens and all key demos.  FOX showed a significant advantage over the next highest-rated network of the night with gains of +74% among Adults 18-49 (6.6 vs. 3.8 for CBS), +115% among Adults 18-34 (5.6 vs. 2.6 for both ABC/CBS), +253% among Teens (5.3 vs. 1.5 for both CBS/NBC) and +6% in Total Viewers (18.4 vs. 17.4 Mil.)

 
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