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TV Ratings: Survivor: Heroes vs. Villains Premieres Up; Grey's Anatomy Hits Lows

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February 12th, 2010

Scoreboard CBS ABC NBC FOX Uni CW
rating/Share: Adults 18-49 4.2/12 3.0/8 2.4/6 1.8/5 1.7/5 1.3/3
Rating/Share: Adults 18-34 2.5/8 2.6/8 2.6/8 1.3/4 1.9/6 1.4/4
Total Viewers (million) 14.69 9.14 4.99 6.69 4.17 3.02

CBS easily won Thursday with overall viewers and adults 18-49 with the two hour premiere of Survivor: Heroes vs. Villains and an hour of The Mentalist.

ABC was second on a night where Grey's Anatomy saw its lowest adults 18-49 ratings ever for an original episode.

Survivor: Heroes vs. Villains premiered to a 4.5/12 rating/share with adults 18-49 between 8p-10p and 14.17 million viewers up around 5 2% versus the premiere of Survivor: Tocatins on February 12, 2009.  At 9pm it bested Grey's Anatomy with a 4.5 adults 18-49 rating versus Grey's 4.3.  For the 9pm hour Survivor had 14.11 million average viewers to Grey's 12.67 million.

ABC and NBC tied for first with adults 18-34, somewhat of an impressive feat for NBC since it ran with an hour of Office repeats at 10pm.  Earlier in the night Community and Parks & Recreation were on par with  last week's preliminary numbers with a 2.3 adults 18-49 rating.

To nobody's surprise, including FOX's, a new episode of Past Life at 9pm underperformed a rerun of Bones at 8pm.  And to nobody's surprise including ABC's, The Deep End is still DOA at 8pm.

At 10pm The Mentalist easily beat Private Practice with Adults 18-49 and and total viewers, though Private Practice crushed The Mentalist with adults 18-34 (2.9 vs. 2.0) and destroyed it with women 18-34 (4.3 vs. 2.4).

CW's Vampire Diaries was down a bit and saw lows with adults 18-49 and even with Women 18-34 it was on the low side (perhaps a series low with a 2.4 W18-34 rating).

Here are the ratings notes from CBS:

SURVIVOR (P) was first in households (8.1/13), viewers (14.17m), adults 25-54 (5.6/14) and adults 18-49 (4.5/12) from 8:00-10:00PM. Compared to the one-hour premiere of SURVIVOR: TOCANTINS on the same night last year, CBS was up +1% in households (from 8.0/13), +2% in adults 18-49 (from 4.4/13), even in adults 25-54 and added +540,000 viewers (from 13.63m, +4%). Compared to the first episode of SURVIVOR: SAMOA in September 2009, CBS was up +19% in households (from 6.8/11), +22% in adults 25-54 (from 4.6/13), +25% in adults 18-49 (from 3.6/11) and added +2.49m viewers (from 11.68m, +21%). If the ratings hold, SURVIVOR posted its best household ratings for any episode since February 7, 2008 (premiere of SURVIVOR: MICRONESIA), best adults 25-54 since February 12, 2009 (premiere of SURVIVOR: TOCANTINS), best adults 18-49 since February 19, 2009 (SURVIVOR TOCANTINS) and largest audience since December 13, 2007 (SURVIVOR: CHINA).

THE Mentalist at 10PM was first in households (9.7/17), viewers (15.72m), adults 25-54 (5.0/10) and adults 18-49 (3.6/10). Compared to the last week, THE Mentalist was up +4% in households (from 9.3/16), +14% in adults 25-54 (from 4.4/11), +9% in adults 18-49 (from 3.3/09) and added +1.04m viewers (from 14.68m, +7%). If the ratings hold, THE MENTALIST posted season high ratings in adults 25-54, delivered best households and viewers totals since December 17, 2009 and best adults 18-49 since December 10, 2009.

Details:

Time Net Show 18-49 Rating/Sh Viewers (Millons)
8:00 CBS Survivor: Heroes vs. Villains 4.6/13 14.23
NBC Community 2.3/7 5.25
FOX Bones (R) 2.1/1 8.07
ABC The Deep End 1.5/4 5.67
CW The Vampire Diaries 1.5/4 3.55
8:30 NBC Parks & Recreation 2.3/6 4.99
9:00 CBS Survivor: Heroes vs. Villains 4.5/12 14.11
ABC Grey's Anatomy 4.3/11 12.67
NBC The Office 3.7/10 7.40
FOX Past Life 1.4/4 5.31
CW Supernatural 1.0/3 2.49
9:30 NBC 30 Rock 2.9/7 6.09
10:00 CBS The Mentalist 3.6/10 15.72
ABC Private Practice 3.2/9 9.07
NBC The Office (R) 1.7/5 3.42
10:30 NBC The Office (R) 1.4/4 2.78

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Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

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