“The Office” Tops First-Run “Grey’s Anatomy” for the First Time Ever

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press release:

‘THE OFFICE’ WINS ITS HOUR IN ADULTS 18-49, TOPPING A FIRST-RUN ‘GREY’S ANATOMY’ FOR THE FIRST TIME EVER

‘THE MARRIAGE REF’ RANKS #1 IN ADULTS 18-49, BEATING FIRST-RUN EPISODES OF ‘THE MENTALIST’ AND ‘PRIVATE PRACTICE’

‘COMMUNITY’ AND ‘PARKS AND RECREATION’ HANG TOUGH AGAINST SPECIAL ‘AMERICAN IDOL’ COMPETITION

UNIVERSAL CITY, Calif. – March 5, 2010 – Last night, a special one-hour episode of “The Office” won its time period over “Grey’s Anatomy,” “CSI” and “Kitchen Nightmares” in adults 18-49, while the time-period debut of “The Marriage Ref” topped “Private Practice” and “The Mentalist” in primetime’s key demo, according to “fast affiliate-based” “live plus same day” viewing figures from Nielsen Media Research.

From 9-10 p.m. ET last night, a one-hour episode of “The Office” (4.7 rating, 12 share in adults 18-49, 9.0 million viewers overall), featuring the birth of Jim and Pam’s baby, won its tough time slot in adults 18-49 over ABC’s “Grey’s Anatomy,” CBS’s “CSI” and Fox’s “Kitchen Nightmares.” This marks the first time that “The Office” has topped a first-run episode of ABC’s “Grey’s Anatomy” head-to-head in primetime’s key demographic of adults 18-49. “The Office” also won its highly competitive hour in adults 18-34 and all key adult-male demos – men 18-34, 18-49 and 25-54. “The Office” was the #2 show on television Thursday night in adults 18-49, second only to Fox’s special Thursday “American Idol.”

This marks the top-rated telecast of “The Office” in both adults 18-49 and total viewers since the October 8, 2009 wedding episode.

At 10 p.m. ET, the regular time period premiere of “The Marriage Ref” (3.4/10 in 18-49, 7.7 million viewers overall) ranked #1 for the hour in adults 18-49, topping first-run episodes of “The Mentalist” on CBS and “Private Practice” on ABC. “Marriage Ref” also won the hour in adults 18-34 and men 18-34 and 18-49.  “Marriage Ref” delivered NBC’s highest 18-49 rating in this time period with non-sports programming since the April 2, 2009 finale of “ER.”

NBC’s primetime night began with solid performances from its 8-9 p.m. ET comedies, competing with a special Thursday “American Idol.” From 8-8:30 p.m., “Community” (2.3/7 in 18-49, 5.1 million viewers overall) matched its top 18-49 rating since January 14 despite head-to-head competition from “American Idol.” “Community” ranked #2 in the time period in adults and men 18-34, behind only “Idol.”

From 8:30-9 p.m. ET, “Parks and Recreation” (2.3/7 in 18-49, 4.6 million viewers overall) matched its season high in adults 18-49, despite the “Idol” competition. “Parks” retained 100 percent of its 18-49 lead-in and has now retained 95 percent or more of its lead-in with 16 of 17 original telecasts this season.  “Parks” ranked #2 in its slot in adults and men 18-34, behind only “American Idol,” pending updates.

Preliminary 18-49 averages for Thursday night are: Fox, 4.9/13; CBS, 3.6/10; NBC, 3.5/10; ABC, 2.6/7 and CW, 0.7/2.  NBC’s 3.5 rating is its highest Thursday average of the season, excluding Olympics nights.  In overall total viewers, March 4 preliminary results are: CBS, 14.3 million; Fox, 13.7 million; ABC, 8.2 million; NBC, 7.2 million; CW, 1.6 million.

Note that all national ratings are “live plus same day” unless otherwise indicated.

blog comments powered by Disqus