Early Tuesday Results Indicate Split Decision for Leno and Letterman

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

For the first time since Jay Leon returned to 11:30, The Tonight Show trailed Late Show in the early metered market numbers (3.5 rating for Letterman versus 3.2 for Leno).  In the 25 markets with local People Meters Leno held a slim edge with adults 18-49, but he did yesterday as well and when the numbers for the broader national market were factored in,  Late Show wound up leading Tonight Show in the 18-49 demo, too.

Today’s rallying cries will range from “See, I knew it!” to “Of course Letterman won, his extortionist was just sentenced to six months of jail time.”

More details.

  • “The Tonight Show with Jay Leno” (3.2/8 in metered-market households) trailed CBS’s “Late Show with David Letterman” (3.5/9) while topping ABC’s “Nightline (2.7/) and “Jimmy Kimmel Live” (1.3/4) in Nielsen’s 56 metered markets.
  • In the 25 markets with Local People Meters, “The Tonight Show with Jay Leno” (1.1/5) ranked #1 among the major networks in the time period over “Late Show” (1.0/5), “Nightline” (1.1/4) and “Jimmy Kimmel Live” (0.9/4).
  • At 12:35 a.m., “Late Night with Jimmy Fallon” (1.4/5 in metered-market households) trailed CBS’s “Late Late Show with Craig Ferguson” (1.6/6).  In the 25 markets with Local People Meters, “Late Night” (0.6/4 in 18-49) tied “Late Late Show” (0.6/4).
blog comments powered by Disqus