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USA Tops Weekly Primetime Cable Viewership; Fox News Second

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Written By

March 23rd, 2010

WWE Raw and NCIS repeats were enough to keep USA Network at the top of the cable primetime viewership and adults 18-49  rankings for the week. Fox News, performing unusually well, moved into second place in for average viewership, while TBS was in its typical second place for adults 18-49, close behind USA.

As usual, Nickelodeon topped the Total Day cable viewership rankings by a comfortable margin, but corporate sibling Nick at Nite made a big move up to #2 for the week .

Prime-time Average Viewers (Live+SD) Week of March 15-21, 2010

Network (000s)
USA 2,960
FOXN 2,653
DSNY 2,412
TNT 2,019
NAN 1,782
TBSC 1,671
FAM 1,638
HIST 1,629
DISC 1,620
A&E 1,432
TOON 1,341
HGTV 1,219
TRU 1,206
FOOD 1,191
FX 1,123
CMDY 1,068
SYFY 1,037
TLC 1,034
LIFE 999
ESPN 949
AMC 909
CNN 862
BET 859
SPK 844
HALL 831

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Adults 18-49 Primetime Average (Live+SD)

Network (000s)
USA 1,068
TBSC 956
TNT 891
DISC 847
FAM 784
HIST 748
A&E 650
CMDY 621
FX 612
FOOD 572
DSNY 556
TRU 554
TLC 522
MTV 479
ESPN 476
SYFY 476
FOXN 472
NAN 453
BET 446
HGTV 443
LIFE 435
AMC 391
SPK 388
BRAV 373
EN 371

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Total Day Average Viewers (Live+SD)

Network (000s)
NICK 2,180
NAN 1,857
DSNY 1,562
FOXN 1,416
USA 1,348
TNT 1,271
ADSM 1,212
TOON 1,060
TBSC 905
HIST 815
A&E 797
FAM 784
TRU 765
DISC 718
FOOD 704
HGTV 679
LIFE 670
ESPN 639
FX 617
SPK 576
TVLD 557
NKJR 548
CMDY 536
CNN 529
HALL 517

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Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.

 
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