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Cable News Ratings for Tuesday, March 23, 2010

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March 24th, 2010

Live + Same Day Cable News Daily Ratings for March 23, 2010

P2+ Total Day
FNC – 1,420,000 viewers
CNN – 533,000 viewers
MSNBC – 580,000 viewers
CNBC - 221,000 viewers
HLN - 286,000 viewers

P2+ Prime Time
FNC – 2,843,000 viewers
CNN – 712,000 viewers
MSNBC –1,208,000 viewers
CNBC – 249,000 viewers
HLN –581,000 viewers

25-54 Total Day
FNC –420,000 viewers
CNN –166,000 viewers
MSNBC –157,000 viewers
CNBC – 76,000 viewers
HLN - 134,000 viewers

25-54 Prime Time
FNC – 813,000 viewers
CNN – 226,000 viewers
MSNBC –362,000 viewers
CNBC – 166,000 viewers
HLN – 184,000 viewers

35-64 Total Day
FNC – 715,000 viewers
CNN – 221,000 viewers
MSNBC – 280,000 viewers
CNBC – 106,000 viewers
HLN - 165,000 viewers

35-64 Prime Time
FNC –1,324,000 viewers
CNN – 303,000 viewers
MSNBC –632,000 viewers
CNBC – 175,000 viewers
HLN –293,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 1,060,000 viewers (399,000) (638,000)
American Morning- 434,000 viewers (164,000) (187,000)
Morning Joe- 439,000 viewers (110,000) (225,000)
Squawk Box- 143,000 viewers (50,000) (75,000)
Morning Express w/ Meade- 239,000 viewers (142,000) (166,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,547,000 viewers (662,000) (1,237,000)
Situation Room—546,000 viewers (171,000) (252,000)
Hardball w/ C. Matthews – 729,000 viewers (131,000) (259,000)
Fast Money -- 261,000 viewers (57,000) (103,000)
Prime News —220,000 viewers (95,000) (114,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 2,445,000 viewers (589,000) (1,090,000)
Situation Room—577,000 viewers (185,000) (219,000)
Ed Show —840,000 viewers (181,000) (377,000)
Mad Money —180,000 viewers (59,000) (79,000)
Prime News – 228,000 viewers (132,000) (163,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,831,000 viewers (463,000) (803,000)
John King USA – 661,000 viewers (188,000) (208,000)
Hardball w/ C. Matthews – 839,000 viewers (237,000) (410,000)
Kudlow Report – 143,000 viewers (a scratch w/34,000) (a scratch w/50,000)
Issues – 427,000 viewers (162,000) (260,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 3,185,000 viewers (845,000) (1,488,000)
Campbell Brown – 559,000 viewers (183,000) (228,000)
Countdown w/ K. Olbermann – 1,270,000 viewers (381,000) (676,000)
Marijuana Inc – 267,000 viewers (182,000) (160,000)
Nancy Grace – 645,000 viewers (194,000) (322,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 2,724,000 viewers (744,000) (1,267,000)
Larry King Live —692,000 viewers (232,000) (269,000)
Rachel Maddow Show —1,457,000 viewers (429,000) (777,000)
American Greed — 259,000 viewers (175,000) (203,000)
Joy Behar – 615,000 viewers (180,000) (314,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—2,613,000 viewers (848,000) (1,210,000)
Anderson Cooper 360 — 884,000 viewers (264,000) (411,000)
Countdown w/ K. Olbermann – 897,000 viewers (277,000) (442,000)
Dead Body Worth – 220,000 viewers (140,000) (161,000)
Nancy Grace –503,000 viewers (179,000) (248,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor— 2,010,000 viewers (731,000) (1,083,000)
Anderson Cooper 360 – 571,000 viewers (213,000) (280,000)
Rachel Maddow Show —564,000 viewers (196,000) (263,000)
Mad Money – a scratch w/113,000 viewers (77,000) (74,000)
Showbiz Tonight-- 334,000 viewers (168,000) (209,000)
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Note: We publish all the cable news ratings we get.

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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