via press release:
OXYGEN MEDIA LAUNCHES MULTI-PLATFORM COUNTDOWN “HOME TWEET HOLLYWOOD” ON MONDAY, MARCH 29
On-Air Marathon, First Ever In-Show Tweets & Online Content Begin Countdown To Season Five Premiere of Hit Series “Tori & Dean: Home Sweet Hollywood” on All New Night, Monday, April 5 at 10PM ET/PT
NEW YORK -- MARCH 26, 2010 – Oxygen Media launches its multi-platform countdown “Home Tweet Hollywood” on Monday, March 29 with an all-day marathon of "Tori & Dean: Home Sweet Hollywood" beginning at 8am ET/PT. For the first time ever, back-to-back episodes from past seasons will include on-air tweets from Tori Spelling, Dean McDermott, best friend Mehran, the Guncles and their superfans. The tweets, featured in on-air snipes, provide new perspectives from the series stars and fans on seasons past. The on-air and online celebration continues all week long as it leads up to the return of the hit series “Tori & Dean: Home Sweet Hollywood” Monday, April 5 at 10pm ET/PT.
The countdown to the season premiere on www.Oxygen.com will feature new and exclusive content every day. From Tori and Dean's candid interview and family photos to virtual gifts and more sweet tweets, fans will be able to get a super social, all-access pass to Tori and Dean like they have never had before.
In addition, Oxygen will repeat its all-day marathon of “Tori & Dean: Home Sweet Hollywood,” of seasons three and four on Monday, April 5 from 7am – 10pm, leading into the premiere of season five at 10pm ET/PT.
This season, “Tori & Dean: Home Sweet Hollywood” will offer an even closer look into Tori and Dean’s family life and at their own relationship, which will include a first-ever Spelling-McDermott cross-country family road trip. In the premiere episode, Tori and Dean feel a little disconnected -- to remedy the situation they decide to take Liam, Stella, the Guncles and dogs on a cross-country RV trip to visit their dear friend Patsy. Along the way, Tori, Dean and crew take adventurous detours to some outlandish pit stops, including an ostrich farm, a Cadillac graveyard and a 72 oz. steak family challenge. This All-American family road trip also features colorful personalities, lots of shopping and an intimate insight into Aaron Spelling's hometown - but do the strains of the relationship make for a bumpy ride?
Last season, “Tori & Dean: Home Sweet Hollywood” series finale marked the first time Oxygen delivered over one million viewers in the key A18-49 demo.
Tori Spelling and Dean McDermott created the series and executive produce the series along with Fenton Bailey and Randy Barbato of World of Wonder Productions. Richard Courtney and Robert Sizemore serve as co-executive producers.
About Oxygen Media
Oxygen Media is a multiplatform lifestyle brand that delivers relevant and entertaining content to young women, wherever they are. Oxygen is rewriting the rulebook for women's media, with a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood." Popular features online include OxygenLive, shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Available in 75 million homes, online atwww.oxygen.com, or on mobile devices at wap.oxygen.com, Oxygen Media is a service of NBC Universal.