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Cable News Ratings for Monday, April 5, 2010

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April 6th, 2010

Live + Same Day Cable News Daily Ratings for April 5, 2010

P2+ Total Day
FNC – 1,144,000 viewers
CNN – 450,000 viewers
MSNBC – 431,000 viewers
CNBC - 209,000 viewers
HLN - 317,000 viewers

P2+ Prime Time
FNC – 2,112,000 viewers
CNN – 523,000 viewers
MSNBC –904,000 viewers
CNBC – 240,000 viewers
HLN –516,000 viewers

25-54 Total Day
FNC –312,000 viewers
CNN –131,000 viewers
MSNBC –113,000 viewers
CNBC – 55,000 viewers
HLN - 128,000 viewers

25-54 Prime Time
FNC – 553,000 viewers
CNN – 154,000 viewers
MSNBC –232,000 viewers
CNBC – 104,000 viewers
HLN – 161,000 viewers

35-64 Total Day
FNC – 577,000 viewers
CNN – 195,000 viewers
MSNBC – 206,000 viewers
CNBC – 98,000 viewers
HLN - 160,000 viewers

35-64 Prime Time
FNC –1,071,000 viewers
CNN – 238,000 viewers
MSNBC –493,000 viewers
CNBC – 111,000 viewers
HLN –251,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 954,000 viewers (326,000) (564,000)
American Morning- 279,000 viewers (137,000) (181,000)
Morning Joe- 389,000 viewers (107,000) (197,000)
Squawk Box- 148,000 viewers (41,000) (67,000)
Morning Express w/ Meade- 371,000 viewers (212,000) (193,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,229,000 viewers (589,000) (1,070,000)
Situation Room—554,000 viewers (159,000) (246,000)
Hardball w/ C. Matthews – 509,000 viewers (82,000) (196,000)
Fast Money – 179,000 viewers (a scratch w/36,000) (90,000)
Showbiz Tonight —247,000 viewers (68,000) (108,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 1,987,000 viewers (380,000) (901,000)
Situation Room—553,000 viewers (131,000) (247,000)
Ed Show —762,000 viewers (186,000) (348,000)
Mad Money —177,000 viewers (70,000) (96,000)
Prime News – 207,000 viewers (82,000) (127,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,741,000 viewers (349,000) (803,000)
John King USA – 525,000 viewers (138,000) (253,000)
Hardball w/ C. Matthews – 788,000 viewers (179,000) (380,000)
Kudlow Report – 167,000 viewers (54,000) (97,000)
Issues – 292,000 viewers (90,000) (153,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 2,981,000 viewers (727,000) (1,463,000)
Campbell Brown – 574,000 viewers (157,000) (243,000)
Countdown w/ K. Olbermann – 1,182,000 viewers (288,000) (615,000)
ENRON: Smartest Guys – 240,000 viewers (122,000) (97,000)
Nancy Grace – 568,000 viewers (185,000) (308,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 1,837,000 viewers (495,000) (971,000)
Larry King Live —473,000 viewers (124,000) (220,000)
Rachel Maddow Show —906,000 viewers (236,000) (496,000)
ENRON: Smartest Guys — 308,000 viewers (119,000) (147,000)
Joy Behar – 555,000 viewers (129,000) (236,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,518,000 viewers (436,000) (778,000)
Anderson Cooper 360 — 522,000 viewers (179,000) (251,000)
Countdown w/ K. Olbermann – 624,000 viewers (172,000) (367,000)
ENRON: Smartest Guys (10:00 – 10:30pm) – 269,000 viewers (107,000) (140,000)
Til Debt Do Us Part (10:30 – 11:00pm) – a scratch w/73,000 viewers (a scratch w/34,000) (a scratch w/39,000)
Nancy Grace –437,000 viewers (172,000) (220,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor— 1,308,000 viewers (431,000) (738,000)
Anderson Cooper 360 – 486,000 viewers (156,000) (220,000)
Rachel Maddow Show —426,000 viewers (119,000) (236,000)
Mad Money – a scratch w/79,000 viewers (a scratch w/38,000) (a scratch w/51,000)
Showbiz Tonight-- 307,000 viewers (108,000) (166,000)

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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