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Cable News Ratings for Saturday-Sunday, April 3-4, 2010

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April 6th, 2010

Live + Same Day Weekend Ratings
Cable News Ratings April 3, 2010

P2+ Total Day
FNC – 714,000 viewers
CNN – 426,000 viewers
MSNBC – 288,000 viewers
CNBC – 208,000 viewers
HLN –238,000 viewers

P2+ Prime Time
FNC –782,000 viewers
CNN –424,000 viewers
MSNBC –403,000 viewers
CNBC – 252,000 viewers
HLN – 231,000 viewers

25-54 Total Day
FNC –202,000 viewers
CNN – 150,000 viewers
MSNBC – 132,000 viewers
CNBC – 107,000 viewers
HLN – 108,000 viewers

25-54 Prime Time
FNC – 152,000 viewers
CNN – 154,000 viewers
MSNBC – 185,000 viewers
CNBC – 127,000 viewers
HLN – 67,000 viewers

35-64 Total Day
FNC – 346,000 viewers
CNN – 195,000 viewers
MSNBC – 153,000 viewers
CNBC – 120,000 viewers
HLN – 119,000 viewers

35-64 Prime Time
FNC – 282,000 viewers
CNN – 207,000 viewers
MSNBC – 216,000 viewers
CNBC – 145,000 viewers
HLN – 96,000 viewers

Cable News Ratings for April 4, 2010
P2+ Total Day
FNC – 656,000 viewers
CNN – 463,000 viewers
MSNBC – 309,000 viewers
CNBC- 181,000 viewers
HLN – 232,000 viewers

P2+ Prime Time
FNC –871,000 viewers
CNN – 733,000 viewers
MSNBC – 473,000 viewers
CNBC – 217,000 viewers
HLN – 222,000 viewers

25-54 Total Day
FNC – 202,000 viewers
CNN – 156,000 viewers
MSNBC – 156,000 viewers
CNBC – 99,000 viewers
HLN –107,000 viewers

25-54 Prime Time
FNC – 240,000 viewers
CNN – 198,000 viewers
MSNBC – 260,000 viewers
CNBC –106,000 viewers
HLN – 77,000 viewers

35-64 Total Day
FNC – 320,000 viewers
CNN – 203,000 viewers
MSNBC – 170,000 viewers
CNBC-- 103,000 viewers
HLN – 115,000 viewers

35-64 Prime Time
FNC – 357,000 viewers
CNN – 325,000 viewers
MSNBC –291,000 viewers
CNBC – 119,000 viewers
HLN – 112,000 viewers

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

 
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