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USA Again Tops Primetime Cable Viewership, Adults 18-49

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April 20th, 2010


As is typical outside of big cable sports weeks, USA Network topped the weekly primetime viewership rankings, and reclaimed the top position in adults 18-49 from last week's leader TBS which slipped back to a close second. Helped by the new Good Luck Charlie series, Disney moved into second for primetime cable viewership.

Of course, Nickelodeon was number one for total day average cable viewership.

Prime-time Average Viewers (Live+SD) Week of April 12-18, 2010

Network (000s)
USA 2,759
DSNY 2,269
FOXN 1,999
TNT 1,982
TBSC 1,814
HIST 1,678
NAN 1,646
DISC 1,570
A&E 1,442
TOON 1,409
ESPN 1,402
HGTV 1,170
SYFY 1,148
LIFE 1,137
TRU 1,131
FAM 1,081
CMDY 992
FOOD 987
TLC 950
FX 944
BET 868
SPK 856
AMC 830
MTV 814
TVLD 787

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Adults 18-49 Primetime Average (Live+SD)

Network (000s)
USA 1,071
TBSC 1,024
TNT 970
DISC 845
HIST 821
ESPN 739
A&E 654
CMDY 602
SYFY 529
MTV 518
FAM 515
TRU 509
FX 475
DSNY 475
SPK 474
FOOD 464
TLC 456
BET 435
HGTV 434
BRAV 431
EN 424
LIFE 410
NAN 406
VH1 395
FOXN 359

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Total Day Average Viewers (Live+SD)

Network (000s)
NICK 2,033
NAN 1,526
DSNY 1,439
TNT 1,305
USA 1,244
ADSM 1,189
FOXN 1,086
TOON 1,039
TBSC 898
HIST 800
A&E 800
DISC 761
ESPN 760
TRU 735
LIFE 701
HGTV 635
FOOD 634
CMDY 574
SYFY 567
TVLD 564
NKJR 559
FAM 555
SPK 534
FX 526
MTV 495

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Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.

 
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