via press release:
DEADLIEST CATCH RATINGS SOAR FOR SECOND WEEK IN A ROW
April 21, 2010
Contact -Joshua WeinbergContact -Sarah Factor
The all-new episode of DEADLIEST CATCH on Tuesday, April 20 at 9PM earned a 2.58 HH/2.16 P25-54 AA%, making it the #1 primetime cable program for P/W 25-54 and P18+, for ratings and delivery. It was the #1 non-sports primetime cable telecast for M25-54 and P/M18-49 for ratings and delivery, and pulled in more viewers than several primetime broadcast telecasts in key demos, including ABC's, CBS's and THE , and NBC's .
The episode posted double-digit gains in key demos when compared to the year-ago time slot (2Q09, TUE, 9PM) and triple-digit gains versus network time slot performance (TUE 9PM), year to-date.
Discovery Channel was the #2 network in cable last night among M25-54 and P18-49 in delivery, behind only TNT, hosting the NBA Playoffs.
An all-new episode of DEADLIEST CATCH premieres Tuesday, April 27 at 9PM ET/PT. For additional information on DEADLIEST CATCH or CatchCon, the second annual DEADLIEST CATCH fan fast on May 1, visit press.discovery.com.