Thursday Cable Ratings: NFL Draft Huge, Project Runway Jumps, Plus NBA Playoffs

Categories: TV Ratings

Written By

April 23rd, 2010

Combining both the ESPN and NFL Network coverage, the first round of the NFL Draft averaged a monster 8.3 million viewers and a 3.7 adults 18-49 rating, which *in total* beat the 18-49 rating of the #1 broadcast show last night, Survivor. Even by itself, the ESPN Draft coverage topped CBS' 18-49 overall primetime rating (although the ESPN average covered more than primetime).

Project Runway soared, gaining about 800,000 viewers and 0.4 adults 18-49 ratings points from last week.

Here are the Thursday cable final ratings via Travis Yanan.

The First 48 (9pm)
- 1.721 million viewers
- 1.2/2 HH
- 0.7/2 A18-49

Real Housewives of NYC (10pm)
- 1.742 million viewers
- 1.3/2 HH
- 0.9/3 A18-49

NFL Draft (ESPN, 7:30pm, 230 minutes)
- 7.290 million viewers
- 4.6/8 HH
- 3.2/10 A18-49

Project Runway (10pm)
- 3.804 million viewers
- 2.6/5 HH
- 1.5/4 A18-49

SpongeBob Squarepants
- 4.756 million viewers
- 2.8/5 HH
- 0.8/2 A18-49
- 2.7/11 T12-17
- 6.9/27 K2-11

NFL Draft (NFL Network, 7:27pm, 225 minutes)
- 1.031 million viewers
- 0.7/1 HH
- 0.5/2 A18-49

Police Women of Maricopa (9pm)
- 1.182 million viewers
- 0.8/1 HH
- 0.5/1 A18-49

LA Ink
- 1.280 million viewers
- 0.9/1 HH
- 0.6/2 A18-49

NBA Playoffs (7:05pm, 163 minutes)
- 2.763 million viewers
- 1.8/3 HH
- 1.0/4 A18-49

NBA Playoffs (9:48pm, 159 minutes)
- 3.934 million viewers
- 2.5/5 HH
- 1.7/5 A18-49

Sober House (10pm)
- 0.793 million viewers
- 0.6/1 HH
- 0.5/1 A18-49

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