Keith Olbermann Takes A Ratings Backseat To Rachel Maddow At MSNBC
Has Keith Olbermann slipped from his top ratings perch within MSNBC?
During the month of April* MSNBC’s Countdown With Keith Olbermann trailed the Rachel Maddow Show in primetime adults 25-54 ratings, the demo group that news advertisers target. Although Countdown also trailed Maddow in March, Keith was gone from the show effectively the entire month.
The Rachel Maddow Show is up noticeably in the adults 25-54 demo since January-February, but Countdown has been flat.
Short term blip or new ratings queen at MSNBC?
*which for TV ratings was 3/29-4/25/10