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Cable News Ratings for Wednesday, April 28, 2010

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April 29th, 2010

Live + Same Day Cable News Daily Ratings for April 28, 2010

P2+ Total Day
FNC – 1,124,000 viewers
CNN – 380,000 viewers
MSNBC – 442,000 viewers
CNBC - 212,000 viewers
HLN - 312,000 viewers

P2+ Prime Time
FNC – 2,069,000 viewers
CNN – 637,000 viewers
MSNBC –933,000 viewers
CNBC – 215,000 viewers
HLN –717,000 viewers

25-54 Total Day
FNC –293,000 viewers
CNN –122,000 viewers
MSNBC –136,000 viewers
CNBC – 62,000 viewers
HLN - 143,000 viewers

25-54 Prime Time
FNC – 537,000 viewers
CNN – 164,000 viewers
MSNBC –242,000 viewers
CNBC – 101,000 viewers
HLN – 261,000 viewers

35-64 Total Day
FNC – 540,000 viewers
CNN – 182,000 viewers
MSNBC 212,000 viewers
CNBC – 98,000 viewers
HLN - 172,000 viewers

35-64 Prime Time
FNC –980,000 viewers
CNN – 246,000 viewers
MSNBC –443,000 viewers
CNBC – 131,000 viewers
HLN –352,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 993,000 viewers (282,000) (521,000)
American Morning- 283,000 viewers (121,000) (153,000)
Morning Joe- 433,000 viewers (147,000) (231,000)
Squawk Box- 207,000 viewers (60,000) (89,000)
Morning Express w/ Meade- 291,000 viewers (184,000) (214,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,262,000 viewers (689,000) (1,060,000)
Situation Room—543,000 viewers (141,000) (268,000)
Hardball w/ C. Matthews – 523,000 viewers (122,000) (218,000)
Fast Money – 207,000 viewers (53,000) (91,000)
Showbiz Tonight —181,000 viewers (73,000) (93,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 1,906,000 viewers (447,000) (870,000)
Situation Room—405,000 viewers (127,000) (172,000)
Ed Show —656,000 viewers (206,000) (342,000)
Mad Money —149,000 viewers (a scratch w/41,000) (76,000)
Prime News – 171,000 viewers (67,000) (87,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,570,000 viewers (399,000) (726,000)
John King USA – 373,000 viewers (129,000) (173,000)
Hardball w/ C. Matthews – 703,000 viewers (218,000) (305,000)
Kudlow Report –135,000 viewers (a scratch w/39,000) (61,000)
Issues – 407,000 viewers (158,000) (201,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 2,577,000 viewers (572,000) (1,121,000)
Campbell Brown – 464,000 viewers (129,000) (176,000)
Countdown w/ K. Olbermann – 1,143,000 viewers (312,000) (568,000)
American Greed - 160,000 viewers (62,000) (90,000)
Nancy Grace – 863,000 viewers (248,000) (418,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 1,832,000 viewers (488,000) (877,000)
Larry King Live —806,000 viewers (200,000) (309,000)
Rachel Maddow Show —1,009,000 viewers (257,000) (454,000)
Case Against Goldman (American Greed?) — 256,000 viewers (128,000) (164,000)
Joy Behar – 690,000 viewers (226,000) (308,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,797,000 viewers (550,000) (940,000)
Anderson Cooper 360 — 641,000 viewers (164,000) (254,000)
Countdown w/ K. Olbermann – 644,000 viewers (157,000) (303,000)
American Greed – 230,000 viewers (114,000) (139,000)
Nancy Grace –636,000 viewers (319,000) (351,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor - 1,195,000 viewers (278,000) (643,000)
Anderson Cooper 360 – 367,000 viewers (106,000) (193,000)
Rachel Maddow Show —474,000 viewers (156,000) (248,000)
Mad Money – a scratch w/91,000 viewers (a scratch w/50,000) (54,000)
Showbiz Tonight-- 456,000 viewers (234,000) (253,000)
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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