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Cable News Ratings for Thursday, April 29, 2010

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April 30th, 2010

Live + Same Day Cable News Daily Ratings for April 29, 2010

P2+ Total Day
FNC – 1,113,000 viewers
CNN – 431,000 viewers
MSNBC – 411,000 viewers
CNBC - 185,000 viewers
HLN - 304,000 viewers

P2+ Prime Time
FNC – 2,013,000 viewers
CNN – 670,000 viewers
MSNBC –979,000 viewers
CNBC – 186,000 viewers
HLN –663,000 viewers

25-54 Total Day
FNC –304,000 viewers
CNN –144,000 viewers
MSNBC –123,000 viewers
CNBC – 53,000 viewers
HLN - 141,000 viewers

25-54 Prime Time
FNC – 459,000 viewers
CNN – 150,000 viewers
MSNBC –269,000 viewers
CNBC – 87,000 viewers
HLN – 221,000 viewers

35-64 Total Day
FNC – 515,000 viewers
CNN – 188,000 viewers
MSNBC 199,000 viewers
CNBC – 81,000 viewers
HLN - 163,000 viewers

35-64 Prime Time
FNC –872,000 viewers
CNN – 218,000 viewers
MSNBC –470,000 viewers
CNBC – 78,000 viewers
HLN –295,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 1,061,000 viewers (375,000) (579,000)
American Morning- 289,000 viewers (133,000) (152,000)
Morning Joe- 398,000 viewers (133,000) (203,000)
Squawk Box- 165,000 viewers (38,000) (69,000)
Morning Express w/ Meade- 306,000 viewers (176,000) (186,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,145,000 viewers (578,000) (953,000)
Situation Room—609,000 viewers (198,000) (261,000)
Hardball w/ C. Matthews – 490,000 viewers (133,000) (215,000)
Fast Money – 183,000 viewers (a scratch w/36,000) (89,000)
Showbiz Tonight —221,000 viewers (87,000) (97,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 1,845,000 viewers (442,000) (775,000)
Situation Room—586,000 viewers (175,000) (213,000)
Ed Show —639,000 viewers (151,000) (295,000)
Mad Money —154,000 viewers (56,000) (67,000)
Prime News – 230,000 viewers (124,000) (117,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,556,000 viewers (380,000) (708,000)
John King USA – 450,000 viewers (164,000) (201,000)
Hardball w/ C. Matthews – 670,000 viewers (163,000) (287,000)
Kudlow Report – 136,000 viewers (a scratch w/25,000) (a scratch w/48,000)
Issues - 355,000 viewers (189,000) (230,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 2,534,000 viewers (548,000) (1,052,000)
Campbell Brown – 507,000 viewers (116,000) (166,000)
Countdown w/ K. Olbermann – 1,231,000 viewers (303,000) (568,000)
House of Cards - 146,000 viewers (75,000) (70,000)
Nancy Grace – 855,000 viewers (297,000) (395,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 1,789,000 viewers (397,000) (751,000)
Larry King Live —791,000 viewers (150,000) (254,000)
Rachel Maddow Show —1,083,000 viewers (273,000) (487,000)
House of Cards— 188,000 viewers (88,000) (67,000)
Joy Behar – 726,000 viewers (207,000) (266,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,707,000 viewers (423,000) (804,000)
Anderson Cooper 360 — 711,000 viewers (184,000) (233,000)
Countdown w/ K. Olbermann – 624,000 viewers (232,000) (355,000)
Marijuana Inc. – 225,000 viewers (97,000) (96,000)
Nancy Grace –426,000 viewers (174,000) (232,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor - 1,117,000 viewers (353,000) (663,000)
Anderson Cooper 360 – 410,000 viewers (153,000) (204,000)
Rachel Maddow Show —460,000 viewers (121,000) (260,000)
Mad Money – a scratch w/97,000 viewers (a scratch w/34,000) (a scratch w/43,000)
Showbiz Tonight-- 415,000 viewers (213,000) (245,000)
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

 
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