Kentucky Derby Viewership Highest In 21 Years

Categories: TV Ratings Reference,TV Sports Ratings & News

Written By

May 4th, 2010


Sports Media Watch notes that the race portion of the 2010 Kentucky Derby drew a 9.8/23 final rating and 16.5 million viewers on NBC.

That's only slightly above last year's average viewership of 16.3 million, but SMW numbers show it as the highest since 1989. I'll take their word for it, because my Nielsen ratings data is mysteriously missing the viewership numbers for 1988-90.

Kentucky Derby TV Ratings, 1975-2010:

Year Viewers (million) HH Rating HH Share Network Winner
1975 26.74 18.9 54 ABC Foolish Pleasure
1976 25.84 17.5 49 ABC Bold Forbes
1977 20.70 14.9 48 ABC Seattle Slew**
1978 22.40 17.0 48 ABC Affirmed**
1979 20.82 16.0 49 ABC Spectacular Bid
1980 19.27 15.4 48 ABC Genuine Risk
1981 23.47 16.0 46 ABC Pleasant Colony
1982 20.26 14.1 40 ABC Gato Del Sol
1983 19.90 14.5 37 ABC Sunny's Halo
1984 16.82 12.9 36 ABC Swale
1985 12.06 10.9 32 ABC Spend a Buck
1986 16.95 13.6 37 ABC Ferdinand
1987 14.39 11.6 31 ABC Alysheba
1988 9.0 28 ABC Winning Colors
1989 11.6 31 ABC Sunday Silence
1990 10.1 27 ABC Unbridled
1991 11.68 8.3 24 ABC Strike The Gold
1992 11.61 8.9 26 ABC Lil E. Tee
1993 9.64 7.3 22 ABC Sea Hero
1994 10.58 7.5 21 ABC Go For Gin
1995 8.13 6.0 17 ABC Thunder Gulch
1996 9.77 7.4 21 ABC Grindstone
1997 10.07 7.1 19 ABC Silver Charm
1998 8.26 6.1 18 ABC Real Quiet
1999 8.70 6.3 19 ABC Charismatic
2000 7.93 5.8 17 ABC Fusiachi Pegasus
2001 13.48 9.3 24 NBC Monarchos
2002 12.82 8.3 21 NBC War Emblem
2003 11.76 7.6 20 NBC Funny Cide
2004 14.57 9.3 22 NBC Smarty Jones
2005 13.58 9.0 22 NBC Giacomo
2006 12.89 8.4 20 NBC Barbaro
2007 13.75 8.8 21 NBC Street Sense
2008 14.20 8.8 21 NBC Big Brown
2009 16.3 9.8 23 NBC Mine That Bird
2010 16.5 9.8 23 NBC Super Saver

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**Triple Crown winner

Nielsen TV Ratings Data: ©2010 Nielsen Media Research, Inc. All Rights Reserved.

 
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