TV Ratings: Idol, Glee Quieter, Still Win; Idol, NCIS Pair, Dancing Hit Lows
ABC’s Lost was scheduled to run from 9:00-10:02pm Eastern, and V from 10:02-11:00pm. There is a greater than usual likelihood that Lost (up) and V (down) will have their ratings adjusted in the final ratings available later today. Also, American Idol overran a minute or two into the 9pm hour. Expect adjustments to it and Glee.
The all singing pair of American Idol and Glee were quieter in the ratings yet again, but still had an easy time dominating the adults 18-49 ratings on Tuesday night.
On the night Fox still towered over the competition but its 5.5 adults 18-49 rating overall was down 7% from last week’s 5.9 rating. American Idol’s fast affiliate 6.0 adults 18-49 rating was down 9% from last week’s 6.6, to its lowest 18-49 rating since July 23, 2002, and Glee’s 4.9 rating was down 6% from last week.
More American Idol ratings low notes: Lowest adults 18-34 ratings ever, and lowest household rating, average viewership and adults 25-54 rating since August 27, 2002.
For the season to date, American Idol is down 8% in adults 18-49, and 7% in adults 18-34 and average viewership.
Dancing With The Stars is certainly getting some good PR this season, but its Tuesday 2.4 adults 18-49 rating was again tied for a series low with last week. Lost perked up a bit vs. its last original episode on 4/20, rising 5% to a 3.9 rating. Likely benefiting from a new Lost lead-in, and its overrun, V was up 16% from last week to a 2.2 adults 18-49 rating.
CBS’ NCIS pair had a bad night. NCIS fell 11% from last week to a 3.1 rating, its season low for an original episode. NCIS:LA fell 13% from last week to a series low 2.8 adults 18-49 rating. The Good Wife recovered 9% from last week’s series low to a 2.4 rating.
Only NBC improved overall vs. last week, with Biggest Loser up 14% to a 3.2 rating, and Parenthood up 8% to a 2.6 rating, again topping the 10pm hour.
The kids at 90210 had a bummer of a night, falling to just a 1.1 rating in CW’s target women 18-34 demo, down 21% from last week.
via NBC press note:
In Late-Night Metered Markets Tuesday night:
- “The Tonight Show with Jay Leno” (3.1/8 in metered-market households) out-rated CBS’s “Late Show with David Letterman” (2.9/7) and ABC’s combination of “Nightline (3.0/7) and “Jimmy Kimmel Live” (1.6/5) in Nielsen’s 56 metered markets.
- In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 1.0/5; “Late Show,” 0.8/4; “Nightline,” 1.3/5; and “Jimmy Kimmel Live,” 0.7/4.
- At 12:35 a.m., “Late Night with Jimmy Fallon” (1.3/4 in metered-market households) trailed CBS’s “Late Late Show with Craig Ferguson” (1.4/5). In the 25 markets with Local People Meters, “Late Night” (0.4/3 in 18-49) tied “Late Late Show” (0.4/3).
- At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/3 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
|Time||Net||Show||18-49 Rating||18-49 Share||Viewers Live+SD (million)|
|NBC||The Biggest Loser||2.6||8||7.298|
|ABC||Dancing With The Stars Results||2.2||7||11.156|
|NBC||The Biggest Loser||2.9||8||7.465|
|ABC||Dancing With The Stars Results||2.7||7||12.680|
|9:00||FOX||Glee (~9:02 start)||5.0||13||12.272|
|NBC||The Biggest Loser||3.5||9||9.090|
|CW||Life Unexpected (repeat)||0.4||1||1.127|
|9:30||FOX||Glee (~9:02 start)||4.9||12||11.500|
|NBC||The Biggest Loser||3.7||9||9.533|
|CW||Life Unexpected (repeat)||0.4||1||1.025|
|CBS||The Good Wife||2.4||7||13.126|
|ABC||V (10:02 start)||2.3||7||5.894|
|CBS||The Good Wife||2.3||7||12.744|
*Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
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