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Cable News Ratings for Wednesday, May 5, 2010

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May 6th, 2010

Live + Same Day Cable News Daily Ratings for May 5, 2010

P2+ Total Day
FNC – 1,332,000 viewers
CNN – 560,000 viewers
MSNBC – 448,000 viewers
CNBC - 208,000 viewers
HLN - 319,000 viewers

P2+ Prime Time
FNC – 2,381,000 viewers
CNN – 732,000 viewers
MSNBC –885,000 viewers
CNBC – 195,000 viewers
HLN –581,000 viewers

25-54 Total Day
FNC –332,000 viewers
CNN –184,000 viewers
MSNBC –115,000 viewers
CNBC – 66,000 viewers
HLN - 132,000 viewers

25-54 Prime Time
FNC – 612,000 viewers
CNN – 181,000 viewers
MSNBC –209,000 viewers
CNBC – 104,000 viewers
HLN – 159,000 viewers

35-64 Total Day
FNC – 536,000 viewers
CNN – 215,000 viewers
MSNBC 213,000 viewers
CNBC – 117,000 viewers
HLN - 159,000 viewers

35-64 Prime Time
FNC –1,082,000 viewers
CNN – 247,000 viewers
MSNBC –444,000 viewers
CNBC – 123,000 viewers
HLN –245,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 966,000 viewers (347,000) (542,000)
American Morning- 446,000 viewers (192,000) (226,000)
Morning Joe- 465,000 viewers (139,000) (250,000)
Squawk Box- 194,000 viewers (79,000) (116,000)
Morning Express w/ Meade- 341,000 viewers (183,000) (206,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,376,000 viewers (627,000) (1,006,000)
Situation Room—672,000 viewers (168,000) (255,000)
Hardball w/ C. Matthews – 507,000 viewers (86,000) (217,000)
Fast Money – 218,000 viewers (a scratch w/33,000) (121,000)
Showbiz Tonight —218,000 viewers (89,000) (106,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 2,147,000 viewers (459,000) (877,000)
Situation Room—556,000 viewers (138,000) (198,000)
Ed Show —714,000 viewers (195,000) (329,000)
Mad Money —184,000 viewers (a scratch w/53,000) (107,000)
Prime News – 201,000 viewers (61,000) (78,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,636,000 viewers (398,000) (780,000)
John King USA – 470,000 viewers (138,000) (175,000)
Hardball w/ C. Matthews – 650,000 viewers (130,000) (340,000)
Kudlow Report – 157,000 viewers (a scratch w/39,000) (78,000)
Issues - 348,000 viewers (132,000) (204,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 3,220,000 viewers (812,000) (1,420,000)
Campbell Brown – 671,000 viewers (163,000) (253,000)
Countdown w/ K. Olbermann – 1,071,000 viewers (217,000) (546,000)
American Greed - 137,000 viewers (58,000) (80,000)
Nancy Grace – 708,000 viewers (174,000) (312,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 2,131,000 viewers (543,000) (966,000)
Larry King Live —571,000 viewers (128,000) (171,000)
Rachel Maddow Show —1,032,000 viewers (193,000) (487,000)
American Greed — 241,000 viewers (115,000) (162,000)
Joy Behar – 529,000 viewers (128,000) (195,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,792,000 viewers (481,000) (859,000)
Anderson Cooper 360 — 953,000 viewers (253,000) (317,000)
Countdown w/ K. Olbermann – 550,000 viewers (218,000) (301,000)
American Greed– 215,000 viewers (139,000) (125,000)
Nancy Grace –507,000 viewers (178,000) (236,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor - 1,587,000 viewers (491,000) (898,000)
Anderson Cooper 360 – 564,000 viewers (237,000) (301,000)
Rachel Maddow Show —385,000 viewers (181,000) (252,000)
Mad Money – a scratch w/84,000 viewers (a scratch w/46,000) (a scratch w/51,000)
Showbiz Tonight-- 514,000 viewers (234,000) (304,000)

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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