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Cable News Ratings for Tuesday, May 18; Fox News Dominates Primary Election Night

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Written By

May 19th, 2010

Fox News had more total viewers and adults 25-54 than CNN, MSNBC and HLN combined during Tuesday's primary election coverage.

Here's another time period slice for the night's cable news ratings we don't usually see.

7PM-12AM (during the hours the races were called)
FNC: 2,111,000 in P2+ (538,000 in 25-54 demo)
CNN: 556,000 in P2+ (177,000 in 25-54 demo)
MSNBC: 879,000 in P2+ (223,000 in 25-54 demo)
HLN: 392,000 in P2+ (132,000 in 25-54 demo)

Live + Same Day Cable News Daily Ratings for May 18, 2010

P2+ Total Day
FNC – 1,248,000 viewers
CNN – 395,000 viewers
MSNBC – 451,000 viewers
CNBC - 214,000 viewers
HLN - 275,000 viewers

P2+ Prime Time
FNC – 2,367,000 viewers
CNN – 614,000 viewers
MSNBC –997,000 viewers
CNBC – 202,000 viewers
HLN –420,000 viewers

25-54 Total Day
FNC –329,000 viewers
CNN –127,000 viewers
MSNBC –112,000 viewers
CNBC – 77,000 viewers
HLN - 123,000 viewers

25-54 Prime Time
FNC – 585,000 viewers
CNN – 187,000 viewers
MSNBC –242,000 viewers
CNBC – 96,000 viewers
HLN – 125,000 viewers

35-64 Total Day
FNC – 554,000 viewers
CNN – 182,000 viewers
MSNBC 211,000 viewers
CNBC – 115,000 viewers
HLN - 150,000 viewers

35-64 Prime Time
FNC –1,050,000 viewers
CNN – 299,000 viewers
MSNBC –483,000 viewers
CNBC – 110,000 viewers
HLN –188,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 992,000 viewers (321,000) (484,000)
American Morning- 337,000 viewers (138,000) (169,000)
Morning Joe- 396,000 viewers (102,000) (187,000)
Squawk Box- 186,000 viewers (70,000) (100,000)
Morning Express w/ Meade- 320,000 viewers (186,000) (183,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,190,000 viewers (598,000) (948,000)
Situation Room—564,000 viewers (161,000) (223,000)
Hardball w/ C. Matthews – 564,000 viewers (129,000) (249,000)
Fast Money – 212,000 viewers (70,000) (137,000)
Showbiz Tonight —253,000 viewers (124,000) (131,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 1,978,000 viewers (347,000) (712,000)
Situation Room—431,000 viewers (154,000) (194,000)
Ed Show —646,000 viewers (170,000) (320,000)
Mad Money —165,000 viewers (69,000) (91,000)
Prime News – 159,000 viewers (61,000) (80,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,827,000 viewers (380,000) (791,000)
John King USA – 496,000 viewers (157,000) (196,000)
Hardball w/ C. Matthews – 716,000 viewers (177,000) (352,000)
Kudlow Report – 161,000 viewers (a scratch w/35,000) (70,000)
Issues - 404,000 viewers (155,000) (238,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 2,484,000 viewers (616,000) (1,145,000)
Campbell Brown – 469,000 viewers (139,000) (215,000)
Countdown w/ K. Olbermann – 1,073,000 viewers (249,000) (539,000)
Coca-Cola: The Real Story - 149,000 viewers (71,000) (94,000)
Nancy Grace – 460,000 viewers (158,000) (206,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 2,299,000 viewers (504,000) (942,000)
Larry King Live —652,000 viewers (212,000) (367,000)
Rachel Maddow Show —1,083,000 viewers (269,000) (517,000)
Big Mac: Inside McDonalds — 159,000 viewers (66,000) (70,000)
Joy Behar – 538,000 viewers (122,000) (214,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—2,311,000 viewers (635,000) (1,059,000)
Anderson Cooper 360 — 721,000 viewers (211,000) (314,000)
Countdown w/ K. Olbermann – 834,000 viewers (206,000) (395,000)
One Nation, Overweight – 302,000 viewers (151,000) (167,000)
Nancy Grace –286,000 viewers (102,000) (156,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor - 1,627,000 viewers (554,000) (904,000)
Anderson Cooper 360 – 443,000 viewers (167,000) (243,000)
Rachel Maddow Show —687,000 viewers (211,000) (336,000)
Mad Money – a scratch w/102,000 viewers (73,000) (80,000)
Showbiz Tonight-- 297,000 viewers (131,000) (168,000)
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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