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Saturday Ratings: NBC Shoots and Scores With Game 1 of NHL Stanley Cup Final

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May 30th, 2010

Due to the nature of live programming the ratings for NBC (NHL Stanley Cup Final) are approximate and subject to significant revisions in the final numbers. See below for more information on these Fast Affiliate Ratings.

Scoreboard NBC FOX CBS ABC
Adults 18-49 Rating/Share 1.7/6 1.3/5 0.7/3 0.5/2
Total Viewers (million) 4.34 4.08 3.93 1.64

NBC easily dominated the Saturday broadcast fare with game one of NHL's Stanley Cup Final between the Flyers and the Blackhawks.   Though we haven't seen the data yet, you can count on Game 6 of the NBA semifinal between the Lakers and Suns over on cable being the night's most-watched program both overall and with adults 18-49.

The NHL contest was up 12% versus last year's final in preliminary household ratings and off to the highest overnight for a game one of the Stanley Cup Final since 1999.

Nielsen overnight ratings for Saturday, May 29, 2010:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 NBC Stanley Cup Finals 1.2/5 3.42
FOX COPS (R) 1.1/5 3.37
CBS Flashpoint (R) 0.5/2 2.87
ABC Lost (R) 0.4/2 1.33
8:30 NBC Stanley Cup Finals 1.7/7 4.26
FOX COPS (R) 1.4/6 4.24
CBS Flashpoint (R) 0.5/2 3.10
ABC Lost (R) 0.4/2 1.41
9:00 NBC Stanley Cup Finals 1.5/6 3.84
FOX America's Most Wanted 1.4/5 4.47
CBS 48 Hours Mystery (R) 0.6/2 4.18
ABC Lost (R) 0.5/2 1.63
9:30 NBC Stanley Cup Finals 1.9/7 4.86
FOX America's Most Wanted 1.3/5 4.28
CBS 48 Hours Mystery (R) 0.6/2 4.18
ABC Lost (R) 0.6/2 1.92
10:00 NBC Stanley Cup Finals 1.7/6 4.41
CBS 48 Hours Mystery (R) 0.9/3 4.76
ABC Jimmy Kimmel Live: Aloha To Lost (R) 0.6/2 1.82
10:30 NBC Stanley Cup Finals 2.1/7 5.28
CBS 48 Hours Mystery (R) 1.0/3 5.11
ABC Jimmy Kimmel Live: Aloha To Lost (R) 0.5/2 1.71

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You can see TV ratings from other recent Overnight ratings reports here.

Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved. Source: Marc Berman/Mediaweek.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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