Overnight Household Ratings Up 10% For Celtics/Lakers Game 2

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The Celtics’ Game 2 win over the Lakers drew a 10.9 overnight rating on ABC Sunday night, up 10% from Magic/Lakers Game 2 last year, which went overtime (9.9), up 7% from Lakers/Celtics Game 2 in ’08 (10.2) and up 58% from Cavaliers/Spurs Game 2 in ’07 (6.9).

as always, lots more where that came from at Sports Media Watch

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