Lakers – Celtics Game Four of NBA Finals Averages 16.3 Million Viewers

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In the final numbers, game four of the NBA finals had a strong 6.6 rating  and a 21 share with adults 18-49 and 16.37 million viewers.  That’s for the whole game, not just the primetime portion.

Other Thursday finals via Travis Yanan:

Jimmy Kimmel Live Game Night (31 minutes)
– 4.081 million viewers
– 2.8/6 HH
– 1.3/5 A18-49

GMC Sierra NBA Countdown (8:31pm, 32 minutes)
– 5.197 million viewers
– 3.4/6 HH
– 1.9/7 A18-49

NBA Finals Game 4 (9:03pm, 167 minutes)
– 16.371 million viewers
– 9.9/18 HH
– 6.6/21 A18-49

100 Questions (97% coverage NBC normally 98%)
– 2.185 million viewers
– 1.6/3 HH
– 0.7/3 A18-49

So You Think You Can Dance
– 6.801 million viewers
– 4.1/7 HH
– 2.6/8 A18-49
– 2.7/9 A18-34
– 4.1/13 W18-34


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