Disney Channel’s Season Premiere of “JONAS L.A.,” Is Week’s No. 1 TV Series in Kids 6-11 and Tweens 9-14

Categories: Network TV Press Releases

Written By

June 22nd, 2010

via press release:

Disney Channel’s Season Premiere of “JONAS L.A.,” Starring the Jonas
Brothers, is the Week’s No. 1 TV Series in Kids 6-11 and Tweens 9-14,
and Cable’s No. 1 Entertainment Series in Total Viewers

Sonny with a Chance” Delivers Its Best Ratings in
At Least 3 Months
in Total Viewers and Target Kids Demos

One-Two Punch of “Sonny with a Chance” and “JONAS L.A.” Dominates
the 8 O’clock Hour, Besting Nick-at-Nite by Double-Digit Percentages

With 4 of the Week’s Top 5 Telecasts on TV in Kids 6-11 and 9 of the Top 10
in Tweens 9-14, Disney Channel is TV’s No. 1 Network in Prime in Key Kids

Playhouse Disney Claims 4 of the Week’s Top 10 Programs in Target Kids 2-5 Demo

Week of June 14, 2010

  • Disney Channel’s season premiere of “JONAS L.A.” ranked as TV’s No. 1 series for the week in Kids 6-11 (1.3 million/5.1 rating) and Tweens 9-14 (1.2 million/4.8 rating), and cable’s No. 1 entertainment series in Total Viewers (3.3 million). The new season features new Jonas Brothers music, a new Southern California setting and a new serialized comedy format mark. It stars pop culture superstars Kevin, Joe and Nick Jonas, Chelsea Staub and Nicole Anderson.
  • On Sunday, an original “Sonny with a Chanceposted the show’s best numbers in more 3 months (since 3/14/10) in Total Viewers (3.8 million) and Tweens 9-14 (1.4 million/5.7 rating), standing as its 2nd-most-watched telecast of the season in both demos. Sunday’s episode of “Sonny” ranked as the show’s third best of the season in Kids 6-11 (1.4 million/5.8 rating), marking its highest ratings since 3/21/10.
  • At 8 o’clock, the combination of “Sonny with a Chance” and “JONAS L.A.” were dominant winners in the hour in key kids demos, overshadowing runner-up Nick-at-Nite’s “Victorious” and “Big Time Rush” by 30% in Kids 6-11 (1.3 million vs. 1.0 million) and by 67% in Tweens 9-14 (1.3 million vs. 762,000).
  • Boasting 4 of the week’s Top 5 telecasts in Kids 6-11 and 9 of the Top 10 in Tweens 9-14, Disney Channel was TV’s No. 1 network in Prime in Kids 6-11 (1.1 million/4.4 rating) and Tweens 9-14 (905,000/3.7 rating), marking the net’s 268th consecutive win in Kids 6-11. Furthermore, Disney Channel was TV’s No. 1 network in Total Day in Tweens 9-14 (629,000/2.6 rating).
  • In Kids 6-11, Disney Channel delivered 4 of the week’s Top 5 telecasts on TV:
P6-11 P6-11
PROGRAM NET START END DAY US AA% 000s
Sonny with a Chance-06/18/2010 DSNY 9:00 PM 9:30 PM ....F.. 6.3 1542
Suite Life on Deck-06/18/2010 DSNY 8:00 PM 9:00 PM ....F.. 6.3 1542
Good Luck Charlie-06/18/2010 DSNY 9:30 PM 10:00 PM ....F.. 5.8 1430
iCarly MOVIE: IPSYCHO-06/18/2010 NICK 7:00 PM 8:00 PM ....F.. 5.8 1423
SONNY WITH A CHANCE-06/20/2010 DSNY 8:00 PM 8:25 PM ......S 5.8 1421
  • In Tweens 9-14, Disney Channel claimed 9 of the Top 10 TV telecasts of the week:
P9-14 P9-14
PROGRAM NET START END DAY US AA% 000s
NBA FINALS ON ABC-GM 7-06/17/2010 ABC 9:04 PM 11:59 PM ...T... 6.5 1,572
Suite Life on Deck-06/18/2010 DSNY 8:00 PM 9:00 PM ....F.. 6.4 1,569
SONNY WITH A CHANCE-06/18/2010 DSNY 9:00 PM 9:30 PM ....F.. 6.0 1,466
SONNY WITH A CHANCE-06/20/2010 DSNY 8:00 PM 8:25 PM ......S 5.7 1,395
Good Luck Charlie-06/18/2010 DSNY 9:30 PM 10:00 PM ....F.. 5.4 1,313
PIXAR SHORT FILMS-06/20/2010 DSNY 9:00 PM 10:40 PM ......S 5.1 1,236
Suite Life on Deck-06/19/2010 DSNY 8:00 PM 9:00 PM .....S. 4.8 1,179
JONAS L.A.-06/20/2010 DSNY 8:30 PM 9:00 PM ......S 4.8 1,176
Hannah Montana - LN-06/20/2010 DSNY 11:30 PM 12:00 AM ......S 4.7 1,154
WIZARDS OF WAVERLY PL -LN-06/18/2010 DSNY 10:00 PM 10:30 PM ....F.. 4.6 1,115
  • Playhouse Disney’s “Mickey Mouse Clubhouse” (No. 4 - 599,000/3.6 rating), “Imagination Movers” (No. 5 – 540,000/3.3 rating), “Handy Manny” (No. 6 - 532,000/3.2 rating) and “Special Agent Oso” (No. 7 – 506,000/3.0 rating) placed among the week’s Top 10 programs on TV in target preschoolers aged 2-5.

Source:  Nielsen Media Research (National Ratings, Live + Same Day, 6/14-6/20/10). Ranks based on 000s, then rating, unless otherwise noted. Excludes programs 5 minutes or shorter in duration

 
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