The Bachelorette was scheduled to run until 10:02pm, and True Beauty was scheduled to run from 10:02-11pm, increasing the likelihood that both will be adjusted in the final ratings.
|Adults 18-49: Rating/Share||2.7/8||1.8/5||1.6/5||1.6/5||1.4/4||0.3/1|
|Adults 18-34: Rating/Share||2.4/8||1.1/4||1.8/6||1.2/4||1.2/4||0.3/1|
|Total Viewers (million)||8.110||6.841||3.976||5.192||3.719||0.695|
ABC's The Bachelorette is becoming "The Monster That Ate Summer Mondays" as it increased its ratings while most of its original competition fell.
ABC's The Bachelorette was up 15% vs. last week to a 3.1 adults 18-49 and lengthened its lead over most of the broadcast competition on the night. Even with True Beauty's 15% decline to a 1.7 rating, ABC stretched its overall ratings lead on the night vs. last Monday.
In "serious" programming on Monday, bounced back 6% vs. last week to a 1.9 adults 18-49 rating. While, held at a series low 1.2 rating.
Moving to 8pm didn't help the "they can't be serious" Persons Unknown, as it fell to a series low 0.9 adults 18-49 rating. And the move to 9pm didn't help Last Comic Standing either, as it fell 11% to a series low tieing 1.6 adults 18-49 rating.
In less serious programming news, CBS' repeats were second overall in the adults 18-49 ratings for the night.
via NBC press note:
In Late-Night Metered Markets Monday night:
- In Nielsen's 56 metered markets, household results were: "Thewith Jay Leno," 2.0/5 with an encore telecast delayed by Wimbledon coverage; CBS's " with David Letterman," 3.0/7; and ABC's " ," 2.7/6; and "Jimmy Kimmel Live," 1.4/4.
- In the 25 markets with Local People Meters, adult 18-49 results were: “Thewith Jay Leno.” 0.7/3 with an encore telecast delayed by Wimbledon coverage; " ," 0.8/4; " ," 0.9/4; and "Jimmy Kimmel Live," 0.5/3.
- At 12:35 a.m., "Late Night with Jimmy Fallon" (1.1/4 in metered-market households with an encore telecast delayed by Wimbledon coverage) trailed CBS's first-run "Latewith Craig Ferguson" (1.4/5). In the 25 markets with Local People Meters, the delayed "Late Night" rebroadcast (0.6/4 in 18-49) led the on-time, original "Late " (0.4/3).
- At 1:35 a.m., "with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters with an encore telecast delayed by Wimbledon coverage.
|Time||Net||Show||18-49 Rating||18-49 Share||Viewers Live+SD (million)|
|NBC||Last Comic Standing||1.3||4||3.472|
|NBC||Last Comic Standing||1.6||4||4.093|
|NBC||Last Comic Standing||1.8||5||4.633|
|CBS||: Miami (repeat)||1.6||5||7.250|
|10:30||NBC||Last Comic Standing||1.7||5||4.322|
|CBS||: Miami (repeat)||1.4||4||6.947|
Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.
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